AHP as Support for Strategy Decision Making in Banking

This article is an approach to the problem of group decision making in which one of decision makers plays a decisive role. Due to our research we will focus on banking sector and possible choice concerning marketing strategy under a very limited cost budg

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Managing Editors H.-H. Bock, Aachen w. Gaul, Karlsruhe M. Schader, Mannheim

Editorial Board F. Bodendorf, Niirnberg P. G. Bryant, Denver F. Critchley, Milton Keynes E. Diday, Paris P. Ihm, Marburg J. Meulmann, Leiden S. Nishisato, Toronto N. Ohsumi, Tokyo o. Opitz, Augsburg F. J. Radermacher, Ulm R. Wille, Darmstadt

Springer-Verlag Berlin Heidelberg GmbH

Titles in the Series H.-H. Bock and P. Ihm (Eds.) Classification, Data Analysis, and Knowledge Organization. 1991 (out of print)

1. Balderjahn, R. Mathar,

M. Schader (Ed.) Analyzing and Modeling Data and Knowledge. 1992

A. Rizzi, M. Vichi, and H.-H. Bock (Eds.) Advances in Data Science and Classification. 1998

and M. Schader (Eds.) Classification, Data Analysis, and Data Highways. 1998

O. Opitz, B. Lausen, and R. Klar (Eds.) Information and Classification. 1993 (out of print)

M. Vichi and o. Opitz (Eds.) Classification and Data Analysis. 1999

H.-H. Bock, W. Lenski, and M. M. Richter (Eds.) Information Systems and Data Analysis. 1994 (out of print)

W. Gaul and H. Locarek-Junge (Eds.) Classification in the Information Age.1999

E. Diday, Y. Lechevallier, M. Schader, P. Bertrand, and B. Burtschy (Eds.) New Approaches in Classification and Data Analysis. 1994 (out of print)

H.-H. Bock and E. Diday (Eds.) Analysis of Symbolic Data. 2000

W. Gaul and D. Pfeifer (Eds.) From Data to Knowledge. 1995 H.-H. Bock and W. Polasek (Eds.) Data Analysis and Information Systems. 1996 E. Diday, Y. Lechevallier and o. Opitz (Eds.) Ordinal and Symbolic Data Analysis. 1996 R. Klar and O. Opitz (Eds.) Classification and Knowledge Organization. 1997 C. Hayashi, N. Ohsumi, K. Yajima, Y. Tanaka, H.-H. Bock, and Y. Baba (Eds.) Data Science, Classification, and Related Methods. 1998

H.A.L. Kiers, J.-P. Rasson, P. J. F. Groenen, and M. Schader (Eds.) Data Analysis, Classification, and Related Methods. 2000 W. Gaul, O. Opitz and M. Schader (Eds.) Data Analysis. 2000 R. Decker and W. Gaul Classification and Information processing at the Turn of the Millenium. 2000 S. Borra, R. Rocci, M. Vichi, and M. Schader (Eds.) Advances in Classification and Data Analysis. 2001 W. Gaul and G. Ritter (Eds.) Classification, Automation, and New Media. 2002

Krzysztof Jajuga . Andrzej Sokolowski Hans-Hermann Bock (Eds.)

Classification, Clustering, and Data Analysis Recent Advances and Applications With 84 Figures and 65 Tables

Springer

prof. Krzysztof Jajuga Wroclaw University of Economics ul. Komandorska 118/120 53-345 Wroclaw Poland [email protected] Prof. Andrzej Sokolowski Department of Statistics Cracow University of Economics ul. Rakowicka 27 31-510 Cracow Poland [email protected]

Prof. Hans-Hermann Bock Technical University of Aachen Institute of Statistics Wuellnerstrasse 3 52056 Aachen Germany [email protected]

ISSN 1431-8814 ISBN 978-3-540-43691-1 Cataloging-in-Publication Data applied for Die Deutsche Bibliothek - CIP-Einheitsaufnahme Classification, clustering and data analysis: recent advances and applications / Krzysztof jajuga ... (ed.). - Berlin; Heide