Analysing Quantified Stories on Social Media

Storytelling on social media platforms is intertwined with a ubiquity of numbers, metrics and rankings. In this book, we set out to explore this connection of stories with quantification and its consequences for what stories can be posted, distributed and

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Alex Georgakopoulou Stefan Iversen Carsten Stage

Quantified Storytelling

Alex Georgakopoulou • Stefan Iversen Carsten Stage

Quantified Storytelling A Narrative Analysis of Metrics on Social Media

Alex Georgakopoulou School of Education, Communication & Society King’s College London London, UK

Stefan Iversen School of Communication and Culture Aarhus University Aarhus, Denmark

Carsten Stage School of Communication and Culture Aarhus University Aarhus, Denmark

ISBN 978-3-030-48073-8    ISBN 978-3-030-48074-5 (eBook) https://doi.org/10.1007/978-3-030-48074-5 © The Editor(s) (if applicable) and The Author(s) 2020 This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the ­publisher nor the authors or the editors give a warranty, expressed or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and ­institutional affiliations. Cover pattern © John Rawsterne/patternhead.com This Palgrave Macmillan imprint is published by the registered company Springer Nature Switzerland AG. The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland

Acknowledgements

A panel on ‘Narrative and Metrics on Social Media’, which we co-­ organized as part of the Narrative Matters conference, 2018, The Netherlands, served as the first step towards putting on the map of narrative studies this under-represented area and towards beginning to engage in productive conversations with colleagues and students. We are grateful to all those—too many to mention by name—who indulged us in the Narrative Matters conference and numerous workshops since then. We are also grateful to the anonymous reviewers for their very helpful comments on the book’s proposal with the usual proviso that all remaining errors are ours, and to our Commissioning Editor Cathy Scott for believing in this project. Finally, our thanks go to Dr Anda Drasovean for help with the final editing stages of the book.

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Contents

1 Analysing Quantified Stories on Social Media  1 1.1 Narrating Numbers  1 1.2 Social Media, Metrics and