Building Stakeholder Relations and Corporate Social Responsibility
Explores how companies engage in CSR activities, how their corporate identity determines the way in which they perceive the stakeholders and, as a result, engage in dialogue-based relations with them.
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‘Contemporary post-capitalist society is the society of organizations and the knowledge society, as Peter F. Drucker characterized the social context of the present economy and business. It calls for new relations between all parties engaged. Their stakes (tangible and intangible) should be identified and the stakeholders, both internal and external, get involved in the process of social contract formulation. An organization, whether company, corporation, or enterprise, is a dynamic system composed of stakeholder groups (subsystems) between which, and the organization as a whole, exist necessary contradictions, but aims of particular subsystems (return of the stakes) may be reached as a consequence of achieving the goal of the organization as a whole only. The fundamental structural fact of an organization is the solidarity of aims taken for granted in the structure of the organization; this is why a sense-making perspective is so important for mutual relations between stakeholders of any organization. This very idea is presented by Dr Barbara Fryzel, a scholar of the Jagellonian University, Krakow, Poland, in an excellent manner. Her book – addressed to leaders and managers, business ethicists, and corporate citizenship activists – offers the innovative approach to corporate social responsibility strategy planning and practice.’ Professor Wojciech W. Gasparski, Dr. Sc., Director, Business Ethics Center, a joint unit of the Kozminski University and the Polish Academy of Sciences, Warsaw, Poland; Member of the Academy of Management; Society for Business Ethics; and the International Society of Business, Economics and Ethics Reviewers of the book were: Professor Peter Abell, London School of Economics and Political Science, UK; and Copenhagen Business School, Denmark Professor Lidia Zbiegien´-Macia˛g, AGH University of Science and Technology, Krakow, Poland
10.1057/9780230308817preview - Building Stakeholder Relations and Corporate Social Responsibility, Barbara Fryzel
Copyright material from www.palgraveconnect.com - licensed to npg - PalgraveConnect - 2015-10-08
Building Stakeholder Relations and Corporate Social Responsibility
Also by Barbara Fryzel and published by Palgrave Macmillan
Copyright material from www.palgraveconnect.com - licensed to npg - PalgraveConnect - 2015-10-08
THE ROLE OF LARGE ENTERPRISES IN DEMOCRACY AND SOCIETY (co-editor with Paul H. Dembinski)
10.1057/9780230308817preview - Building Stakeholder Relations and Corporate Social Responsibility, Barbara Fryzel
Barbara Fryzel
10.1057/9780230308817preview - Building Stakeholder Relations and Corporate Social Responsibility, Barbara Fryzel
Copyright material from www.palgraveconnect.com - licensed to npg - PalgraveConnect - 2015-10-08
Building Stakeholder Relations and Corporate Social Responsibility
© Barbara Fryzel 2011 All rights reserved. No reproduction, copy or transmission of this publication may be made without written permission.
Any person who does any unauthorized act in relation to this publication may be liable to cri
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