Corporate Social Responsibility in Brazil The Future is Now

This book examines the practice of corporate social responsibility (CSR) in Latin America, with a particular focus on Brazil. Drawing on historical developments and theoretical reflections alike, it introduces readers to the state of the art in Brazilian

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Christopher Stehr · Nina Dziatzko  Franziska Struve Editors

Corporate Social Responsibility in Brazil The Future is Now

CSR, Sustainability, Ethics & Governance

Series editors Samuel O. Idowu, London Metropolitan University, London, United Kingdom René Schmidpeter, Cologne Business School, Cologne, Germany

More information about this series at http://www.springer.com/series/11565

Christopher Stehr • Nina Dziatzko • Franziska Struve Editors

Corporate Social Responsibility in Brazil The Future is Now

Editors Christopher Stehr German Graduate School of Management and Law Heilbronn, Germany

Nina Dziatzko Diversia Consulting Freiberg am Neckar, Germany

Franziska Struve German Graduate School of Management and Law Heilbronn, Germany

ISSN 2196-7075 ISSN 2196-7083 (electronic) CSR, Sustainability, Ethics & Governance ISBN 978-3-319-90604-1 ISBN 978-3-319-90605-8 (eBook) https://doi.org/10.1007/978-3-319-90605-8 Library of Congress Control Number: 2018950546 © Springer International Publishing AG, part of Springer Nature 2019 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. Printed on acid-free paper This Springer imprint is published by the registered company Springer Nature Switzerland AG The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland

CSR in Brazil: The Future Is Now

Evolution and Current Situation of CSR in Brazil Brazil the promising state of the past, known as one of the BRIC states, guided by (as it seems nowadays) unethical politicans and managers, takes us to our topic which is more relevant than ever: corporate social responsibility in Brazil. It seems as if every week begins with latest corruption news of Brazilian politicians or CEOs (see Cavazotte et al.). Of course, there are Brazilian companies which engage in CSR in various ways within a lot of industries (see, e.g., Fuckner et al., Flores, Pereira et al.), but at