Darulaman Realty Sdn Bhd

Darulaman Realty Sdn Bhd (DRSB) has eminently carved a prominent image as a township developer in Kedah. It is a wholly-owned subsidiary of Bina Darulaman Berhad, an investment holding company of Kedah State Development Corporation (PKNK). The most iconic

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Darulaman Realty Sdn Bhd

Keywords  Darulaman Realty Sdn Bhd • Zainudin Zainul • Bandar Darulaman • Township developer • Cost control • Risk minimisation Darulaman Realty Sdn Bhd (DRSB) is a wholly-owned subsidiary of Bina Darulaman Berhad, a government-linked company listed on the main board of Bursa Malaysia, and is 54.49% owned by the Kedah State Government via Perbadanan Kemajuan Negeri Kedah (Kedah State Development Corporation)  – PKNK. Established in 1983, Darulaman Realty Sdn Bhd is a household name in Kedah for township development. The company purchased about 2200 acres of estate land planted with rubber trees from Kundong Tanjung Pauh Company Berhad. Subsequently, it pioneered Bandar Darulaman in Jitra as a self-contained satellite town of Alor Setar in 1984. Prior to that, Darulaman Realty Sdn Bhd was also involved in the development of Universiti Utara Malaysia (UUM) with the first phase of construction completed by June 1984. Today, Bandar Darulaman is one of the most established township in Kedah, which includes affordable houses, lifestyle living, commercial development, a water-themed park and golf resort with all amenities just a stone’s throw away. In 1995, Darulaman Realty Sdn Bhd purchased 555.3 acres of land in Sungai Petani (it was tranformed into a project called Darulaman Perdana) and 1100 acres of land in Kuala Ketil (it was tranformed into a project called Darulaman Utama). Many other new developments and townships are in the pipeline to ensure sustainability of contribution. Darulaman Realty Sdn Bhd holds 98.2% equity in its subsidiary company, Darulaman Golf Resort Berhad (DGRB), while the balance is in the hands of the public. DGRB owns an 18-hole golf course which is managed by Darulaman Golf and Country Club (DGCC). Set within 189.5 acres of land, the golf club which has been dubbed as the ‘Pride of the North’ offers premier golfing facilities to members beside other recreation facilities such as swimming pool, badminton courts, gymnasium, conference facilities, food and beverage outlet, children’s playground and chalets. Realising the motto of We Turn Dreams Into Reality, the company’s total assets stand at approximately of RM150 million while having a team of 40 employees contributing to its strong growth. Since operation, this homebuilder has sold approximately over 10,000 units while achieving high-value appreciation in its develop-

© Springer Nature Singapore Pte Ltd. 2018 M. Jaafar et al., Business Sustainability Model for Malaysian Housing Developers, DOI 10.1007/978-981-10-5266-8_20

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ments. More recently, DRSB has introduced lifestyle concepts for its property projects to cater local needs that yearn for contemporary features. Currently, this firm is led by an experienced General Manager, Mr. Zainudin Zainul.

20.1  M  r. Zainudin, Could You Please Briefly Describe Yourself? How Did You Manage to Join This Company? I was born in Alor Setar, Kedah. I acquired my Diploma in Marketing from the Universiti Teknologi MARA (previously known