Digital Creativity Model and Its Relationship with Corporate Performance
This book provides theoretical and practical backgrounds for the digital creativity management and related Agent-Based Modeling (ABM) results on the basis of a set of realistic assumptions in which several topics such as knowledge network, diversity, indi
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Kun Chang Lee
Digital Creativity Model and Its Relationship with Corporate Performance Emphasis on Agent-Based Modeling Approach
SpringerBriefs in Business
More information about this series at http://www.springer.com/series/8860
Kun Chang Lee
Digital Creativity Model and Its Relationship with Corporate Performance Emphasis on Agent-Based Modeling Approach
Kun Chang Lee SKK Business School and Creativity Science Research Institute SAIHST (Samsung Advanced Institute for Health Sciences and Technology) Sungkyunkwan University Seoul, Republic of Korea
ISSN 2191-5482 ISSN 2191-5490 (electronic) SpringerBriefs in Business ISBN 978-3-319-39989-8 ISBN 978-3-319-39991-1 (eBook) DOI 10.1007/978-3-319-39991-1 Library of Congress Control Number: 2016943133 © The Author(s) 2016 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. Printed on acid-free paper This Springer imprint is published by Springer Nature The registered company is Springer International Publishing AG Switzerland
Contents
1
Prologue ..................................................................................................... 1.1 Introduction ........................................................................................ 1.2 Why Is ABM Necessary for Computing Digital Creativity? ............. 1.3 Digital Creativity and Its Relationship with Corporate Performance
1 2 4 6
2
Computational Aspects of ABM .............................................................. 2.1 Background ........................................................................................ 2.2 Multiagents and MCNSS ................................................................... 2.3 Role of Knowledge Base in MCNSS ................................................. 2.4 Designing MCNSS with NetLogo ..................................................... 2.4.1 Basics ..................................................................................... 2.4.2 S-Agent .....................................................
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