Discussion
The purpose of this first research question was to ascertain whether user innovators exist across all age groups and whether the share of user innovators would be lower in the SiMa.
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Die Reihe stellt aus integrierter Sicht von Betriebswirtschaft und Technik Arbeitsergebnisse auf den Gebieten Forschung, Entwicklung und Innovation vor. Die einzelnen Beiträge sollen dem wissenschaftlichen Fortschritt dienen und die Forderungen der Praxis auf Umsetzbarkeit erfüllen.
Herausgegeben von Professor Dr. Hans Dietmar Bürgel (em.), Universität Stuttgart Professorin Dr. Diana Grosse, vorm. de Pay, Technische Universität Bergakademie Freiberg Professor Dr. Cornelius Herstatt Technische Universität HamburgHarburg
Professor Dr. Hans Koller Universität der Bundeswehr Hamburg Professor Dr. Martin G. Möhrle Universität Bremen
Konstantin Wellner
User Innovators in the Silver Market An Empirical Study among Camping Tourists With a foreword by Univ. Prof. Dr. Cornelius Herstatt
Konstantin Wellner Hamburg, Germany Dissertation Technische Universität Hamburg-Harburg, 2014
Forschungs-/Entwicklungs-/Innovations-Management ISBN 978-3-658-09043-2 ISBN 978-3-658-09044-9 (eBook) DOI 10.1007/978-3-658-09044-9 Library of Congress Control Number: 2015932768 Springer Gabler © Springer Fachmedien Wiesbaden 2015 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, speci¿cally the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on micro¿lms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a speci¿c statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. Printed on acid-free paper Springer Gabler is a brand of Springer Fachmedien Wiesbaden Springer Fachmedien Wiesbaden is part of Springer Science+Business Media (www.springer.com)
Foreword The successful development of new products requires profound knowledge about customer needs. The transfer of this knowledge is often difficult and cost-intensive (“sticky data transfer”-phenomenon), depending on the quality of the information. The resulting information gap can be completed by the application of several methods and tools: These include, among others, users who modify existing and develop completely new products (“lead user”), the application of tools to directly transfer know-how, including tacit knowledge (“user innovation toolkits”), as well as techniques of participatory observation. The mentioned phenomenon received increasi
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