Internationalization and Firm Performance The Role of Intangible Res
After thirty years of research on the relationship between internationalization and firm performance, findings on its direction and magnitude are still contradictory. Mario Krist explores if, how, and why internationalization and performance are related t
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GABLER EDITION WISSENSCHAFT
Mario Krist
Internationalization and Firm Performance The Role of Intangible Resources
With a foreword by Prof. Dr. Andreas Bausch
GABLER EDITION WISSENSCHAFT
Bibliographic information published by the Deutsche Nationalbibliothek The Deutsche Nationalbibliothek lists this publication in the Deutsche Nationalbibliografie; detailed bibliographic data are available in the Internet at http://dnb.d-nb.de.
Dissertation Jacobs University Bremen, 2008
1st Edition 2009 All rights reserved © Gabler | GWV Fachverlage GmbH, Wiesbaden 2009 Editorial Office: Claudia Jeske / Anita Wilke Gabler is part of the specialist publishing group Springer Science+Business Media. www.gabler.de No part of this publication may be reproduced, stored in a retrieval system or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the copyright holder. Registered and/or industrial names, trade names, trade descriptions etc. cited in this publication are part of the law for trade-mark protection and may not be used free in any form or by any means even if this is not specifically marked. Cover design: Regine Zimmer, Dipl.-Designerin, Frankfurt/Main Printed on acid-free paper Printed in Germany ISBN 978-3-8349-1550-4
To my parents Erhard and Anna
Foreword A large body of strategy and international business literature has examined the relationship between internationalization (regional diversification) and firm performance over the last decades. In essence, the current state of research on the internationalization-performance relationship must be characterized, however, as being heterogeneous and inconclusive. From a conceptual point of view, increasing levels of internationalization should have positive effects on firm performance due to economies of scale, market power effects, and risk reduction effects, to name but a few. At the same time, firms that expand internationally have to cope with substantial negative effects which are primarily associated with liabilities of foreignness. As a consequence, extensive empirical studies on the internationalization-performance relationship are somewhat mixed and contradictory. Against this background, Mario Krist highlights three central research objectives: First, he establishes if and why there should be a relationship between internationalization and firm performance. Second, he elaborates which intangible resources act as major success factors in the relationship between internationalization and performance and why this occurs. Third, he explores how these intangible resources act within the internationalization process concerning their ultimate impact on firm performance and how characteristics of the internationalization process itself have an impact on the focal relationship. Mario Krist chooses a topic which is of high practical relevance since internationalization is at the core of corporate and business strategy. His research objectives are well developed based on a s
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