Strategies for Mutual Learning Between Academia and Industry
The number of challenges facing companies in their development activities is numerous, some coming from new markets and technologies, and some more abstract, like conflicts between short term efficiency and long term innovativeness. Improving collaboratio
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Amaresh Chakrabarti Raghu V. Prakash •
Editors
ICoRD’13 Global Product Development
123
Editors Amaresh Chakrabarti Centre for Product Design and Manufacturing Indian Institute of Science Bangalore, Karnataka India
ISSN 2195-4356 ISBN 978-81-322-1049-8 DOI 10.1007/978-81-322-1050-4
Raghu V. Prakash Mechanical Engineering Indian Institute of Technology Madras Chennai, Tamil Nadu India
ISSN 2195-4364 (electronic) ISBN 978-81-322-1050-4 (eBook)
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Preface
Design is ubiquitous, yet universal; it pervades all spheres of life, and has been around ever since life has been engaged in, purposefully changing the world around it. While some designs that matured many centuries ago still remain in vogue, there are areas in which new designs are being evolved almost every day, if not, every hour, globally. Research into design and the emergence of a research community in this area has been relatively new, its development influenced by the multiple facets of design (human, artefact, process, organisation, and the microand macro-economy by which
