The Overseas Chinese of South East Asia History, Culture, Business

The 60million Chinese who live outside of China have long been an economic powerhouse in their own right. Managing in South-East Asia is not like managing anywhere else. This book describes their communities and environments in which they work and emphasi

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Ian Rae and Morgen Witzel

The Overseas Chinese of South East Asia

Also by Ian Rae and Morgen Witzel SINGULAR AND DIFFERENT: BUSINESS IN CHINA PAST PRESENT AND FUTURE

Also by Morgen Witzel BIOGRAPHICAL DICTIONARY OF MANAGEMENT BUILDERS AND DREAMERS: THE MAKING AND MEANING OF MANAGEMENT ENCYCLOPEDIA OF THE HISTORY OF AMERICAN MANAGEMENT HOW TO GET AN MBA FIFTY KEY FIGURES IN MANAGEMENT MANAGEMENT: THE BASICS DOING BUSINESS IN CHINA (with Tim Ambler) JOHN ADAIR (with Jonathan Gosling and Peter Case) MANAGING IN VIRTUAL ORGANIZATIONS (with Malcolm Warner)

The Overseas Chinese of South East Asia History, Culture, Business Ian Rae and Morgen Witzel

© Ian Rae and Morgen Witzel 2008 Softcover reprint of the hardcover 1st edition 2008 978-1-4039-9165-2 All rights reserved. No reproduction, copy or transmission of this publication may be made without written permission. No paragraph of this publication may be reproduced, copied or transmitted save with written permission or in accordance with the provisions of the Copyright, Designs and Patents Act 1988, or under the terms of any licence permitting limited copying issued by the Copyright Licensing Agency, 90 Tottenham Court Road, London W1T 4LP. Any person who does any unauthorized act in relation to this publication may be liable to criminal prosecution and civil claims for damages. The authors have asserted their rights to be identified as the authors of this work in accordance with the Copyright, Designs and Patents Act 1988. First published 2008 by PALGRAVE MACMILLAN Houndmills, Basingstoke, Hampshire RG21 6XS and 175 Fifth Avenue, New York, N.Y. 10010 Companies and representatives throughout the world PALGRAVE MACMILLAN is the global academic imprint of the Palgrave Macmillan division of St. Martin’s Press, LLC and of Palgrave Macmillan Ltd. Macmillan® is a registered trademark in the United States, United Kingdom and other countries. Palgrave is a registered trademark in the European Union and other countries. ISBN 978-1-349-54304-5 DOI 10.1057/9780230593121

ISBN 978-0-230-59312-1 (eBook)

This book is printed on paper suitable for recycling and made from fully managed and sustained forest sources. Logging, pulping and manufacturing processes are expected to conform to the environmental regulations of the country of origin. A catalogue record for this book is available from the British Library. A catalogue record for this book is available from the Library of Congress. 10 17

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Contents Preface

vi

1

Introduction

2

Nanyang and the Huaqiao

12

3

The Tribute Bearers: Burma, Thailand, Vietnam, Cambodia, Laos

27

The ‘Land Below the Wind’: Malaysia, Singapore, Indonesia, the Philippines

41

5

The Ancestral Country: Changing Fast

58

6

Talking Business: Towkays, Tjukongs, Kongsis

76

7

The Spice Route: The Early Economy of South-East Asia

91

8

The Rise and Fall of the Tigers

107

9

Confucius Abroad: South-East Asian Businesses and Managers

118

Seven Paths to Happiness: Doing Business in South-