The Paper Chase
- PDF / 442,606 Bytes
- 1 Pages / 576 x 792 pts Page_size
- 37 Downloads / 170 Views
The Paper Chase
Such demand does exist in pockets. For example, the four magazines1 published by the National Wildlife FederaThis issue of the MRS Bulletin gives a tion are printed on high-quality recycled flavor of the research going on in the area paper, something it achieved by creating of wood-based and related products, and its own market. With a total monthly cirit documents the tremendous progress in culation of 2 million (nearly 600,000 lb/ recycled paper technology. So, why month), the National Wildlife Federation hasn't MRS closed the loop by printing had the leverage to have a special rethe MRS Bulletin on recycled paper? cycled sheet made with 20% post-conMRS has been considering using recysumer waste, just for their publications. It cled paper for the Bulletin and for all its would take the Bulletin over seven years publications for the past 10 years. Indeed, to use this much paper. many MRS publications are already Without this independent leverage, we printed on recycled paper—Call for must take a more subtle approach. We Papers, Meeting Guide, and numerous can accelerate the meeting of scientific mailings to our members and others. The progress and affordable technology by art department has nearly equal quantidisseminating information on materials ties of recycled and virgin paper samples developments in this field (technology that it considers for any project. How- push), and by cultivating opportunities ever, the quality of paper required to to print on recycled paper (technology produce the Bulletin prohibits printing it pull). on recycled paper at this time. This month's guest editors and authors Most people agree that the concept of give a snapshot of technical challenges recycling is good, (although the benefit of still associated with recycling, such as making certain grades of paper from removing ink and contaminates from recycled stock is still debated),* but we waste paper. Other issues concern logistimust balance our social responsibility cal problems such as transporting waste with our responsibility to deliver a quali- paper from the cities to paper mills near ty product within fiscal constraints. the forests and coping with the smaller The Bulletin demands high-quality capacity of machines still used for recypaper. Clarity of micrographs helps cled versus virgin stock. And volatility of spread technical information accurately paper prices—both virgin and recycled— to more than 11,000 readers. Opacity and and supply and demand swings continue brightness improve the readability of our to affect the market. pages and satisfy the reproduction Materials developments are just one expectations of our advertisers, without part of the equation of bringing technolowhom we cannot afford to publish. gy to the marketplace, but we hope that High-grade coated paper also helps the the research described in this issue of the magazine endure repetitive handling in Bulletin, although printed on virgin classrooms and libraries and among col- paper, will lead to developments that can leagues over years o
Data Loading...
