The Sports Business in The Pacific Rim Economics and Policy

 Following consistent and rapid general economic growth, Pacific Rim countries have grown as a major force in sports. Australia, China, Japan and Korea populated the top ten medals list at the 2012 London Olympics. Pacific Rim countries are major con

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Series Editor Dennis Coates University of Maryland, Baltimore County Dept. Economics, ­Baltimore, ­Maryland, USA

The aim of this series is to provide academics, students, sports business executives, and policy makers with information and analysis on the cutting edge of sports economics, sport management, and public policy on sporting issues. Volumes in this series can focus on individual sports, issues that cut across sports, issues unique to professional sports, or topics in amateur sports. Each volume will provide rigorous analysis with the purpose of advancing understanding of the sport and the sport business, improving decision making within the sport business and regarding policy toward sports, or both. Volumes may include any or all of the following: theoretical modelling and analysis, empirical investigations, or description and interpretation of institutions, policies, regulations, and law. More information about this series at http://www.springer.com/series/8343

Young Hoon Lee • Rodney Fort Editors

The Sports Business in The Pacific Rim Economics and Policy

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Editors Young Hoon Lee Seoul Korea, Republic of (South Korea)

Rodney Fort Ann Arbor Michigan USA

ISSN 2191-298X ISSN 2191-2998 (electronic) ISBN 978-3-319-10036-4    ISBN 978-3-319-10037-1 (eBook) DOI 10.1007/978-3-319-10037-1 Springer Cham Heidelberg New York Dordrecht London Library of Congress Control Number: 2014950159 © Springer International Publishing Switzerland 2015 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, ­recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. Exempted from this legal reservation are brief e­ xcerpts in ­connection with reviews or scholarly analysis or material supplied specifically for the purpose of being entered and executed on a computer system, for exclusive use by the purchaser of the work. ­Duplication of this ­publication or parts thereof is permitted only under the provisions of the Copyright Law of the Publisher’s location, in its current version, and permission for use must always be obtained from Springer. Permissions for use may be obtained through RightsLink at the Copyright Clearance Center. Violations are liable to prosecution under the respective Copyright Law. The use of general descriptive names, registered names, trademarks, service marks, etc. in this ­publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. While the advice and information in this book are believed to be true and accurate at the date of ­publication, neither the authors nor the editors nor the publisher can accept any legal responsibilit