The Theory and Practice of Revenue Management
Revenue management (RM) is one of the most successful applications in Operations Research. The RM has grown from its application with a handful of major airlines to its status today as a mainstream business practice with a growing list of industry users f
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* A list ofthe early publications in the series is at the end ofthe book *
THE THEORY AND PRACTICE OF REVENUE MANAGEMENT
KALYAN T. TALLURI
Department of Economics and Business Universitat Pompeu Fabra Barcelona
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GARRETT J. VAN RYZIN
Graduate School of Business Columbia University New York
Library of Congress Cataloging-in-Publication Data A CLP. Catalogue record for this book is available from the Library of Congress Tallury & Van Ryzin/ THE THEORY AND PRACTICE OF REVENUE MANAGEMENT ISBN 1-4020-7701-7 (hardcover)
0-387-24376-3 (paperback) 1-4020-7701-7 (eBoo
