User Experience Innovation User Centered Design That Works
User Experience Innovation is a book about creating novel and engaging user experiences for new products and systems. User experience is what makes devices such as Apple's iPhone and systems such as Amazon.com so successful. iPhone customers don't buy jus
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Christian Kraft
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Contents
User Experience Innovation Copyright © 2012 by Christian Kraft All rights reserved. No part of this work may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage or retrieval system, without the prior written permission of the copyright owner and the publisher. ISBN-13 (pbk): 978-1-4302-4149-2 ISBN 978-1-4302-4150-8 (eBook) Trademarked names may appear in this book. Rather than use a trademark symbol with every occurrence of a trademarked name, we use the names only in an editorial fashion and to the benefit of the trademark owner, with no intention of infringement of the trademark. President and Publisher: Paul Manning Editorial Board: Steve Anglin, Mark Beckner, Ewan Buckingham, Gary Cornell, Morgan Ertel, Jonathan Gennick, Jonathan Hassell, Robert Hutchinson, Michelle Lowman, James Markham, Matthew Moodie, Jeff Olson, Jeffrey Pepper, Douglas Pundick, Ben Renow-Clarke, Dominic Shakeshaft, Gwenan Spearing, Matt Wade, Tom Welsh Copy Editor: Damon Larson Compositor: Mary Sudul Indexer: BIM Indexing & Proofreading Services Cover Designer: Anna Ishchenko Distributed to the book trade worldwide by Springer-Verlag New York, Inc., 233 Spring Street, 6th Floor, New York, NY 10013. Phone 1-800-SPRINGER, fax 201-348-4505, e-mail [email protected], or visit http://www.springeronline.com. For information on translations, please contact us by e-mail at [email protected], or visit http://www.apress.com. Apress and friends of ED books may be purchased in bulk for academic, corporate, or promotional use. eBook versions and licenses are also available for most titles. For more information, reference our Special Bulk Sales–eBook Licensing web page at http://www.apress.com/info/bulksales. The information in this book is distributed on an “as is” basis, without warranty. Although every precaution has been taken in the preparation of this work, neither the author(s) nor Apress shall have any liability to any person or entity with respect to any loss or damage caused or alleged to be caused directly or indirectly by the information contained in this work.
Contents
Contents About the Author.......................................................................... xi What Other People Say ............................................................... xii Acknowledgments ..................................................................... xiv Introduction ................................................................................ xv Chapter 1: User Experience and Why It Matters ...........................1 What Is User Experience? ................................................................. 1 User Experience Curve...................................................................... 1 Expectations and User Experience.................................................... 2 User Experience vs. Consumer Experience....................................... 4 First Impressions Last....................
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