Consumer-Driven Demand and Operations Management Models A Systematic

The consumer demand functions that drive traditional retail sales are the well-defined functions of price and product attributes (e.g., quality, style trends, etc.). However, these new sophisticated selling techniques—examples are mixed sales channels, po

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me Contributors

Consumer-Driven Demand and Operations Management Models A Systematic Study of Information-Technology-Enabled Sales Mechanisms Edited by

Achal Bassamboo Alex Grasas Ali K. Parlaktürk Aydin Alptekinolu Barchi Gillai Basak Kalkanci Christopher S. Tang Costis Maglaras Dennis Z. Yu Elif Akçali Eyal Biyalogorsky Felipe Caro Fuqiang Zhang Gad Allon Garrett van Ryzin Gérard P. Cachon Hau L. Lee Karan Girotra Kinshuk Jerath Laurens G. Debo Matulya Bansal Mikhail Nediak Ming Fan Minho Cho Panos Kouvelis Qian Liu Robert Swinney Rui Yin Senthil K. Veeraraghavan Serguei Netessine Sergio Chayet Seungjin Whang Victor Martínez-de-Albéniz Wenjie Tang Xuanming Su Yong-Pin Zhou Yossi Aviv Yuri Levin

Serguei Netessine | Christopher S. Tang

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Consumer-Driven Demand and Operations Management Models A Systematic Study of InformationTechnology-Enabled Sales Mechanisms

INT. SERIES IN OPERATIONS RESEARCH & MANAGEMENT SCIENCE Series Editor: Frederick S. Hillier, Stanford University Special Editorial Consultant: Camille C. Price, Stephen F. Austin State University Titles with an asterisk (*) were recommended by Dr. Price Netessine & Tang/ CONSUMER-DRIVEN DEMAND AND OPERATIONS MANAGEMENT MODELS: A Systematic Study of Information-Technology-Enabled Sales Mechanisms Saaty & Vargas/ DECISION MAKING WITH THE ANALYTIC NETWORK PROCESS: Economic, Political, Social & Technological Applications w. Benefits, Opportunities, Costs & Risks Yu/ TECHNOLOGY PORTFOLIO PLANNING AND MANAGEMENT: Practical Concepts and Tools Kandiller/ PRINCIPLES OF MATHEMATICS IN OPERATIONS RESEARCH Lee & Lee/ BUILDING SUPPLY CHAIN EXCELLENCE IN EMERGING ECONOMIES Weintraub/ MANAGEMENT OF NATURAL RESOURCES: A Handbook of Operations Research Models, Algorithms, and Implementations Hooker/ INTEGRATED METHODS FOR OPTIMIZATION Dawande et al/ THROUGHPUT OPTIMIZATION IN ROBOTIC CELLS Friesz/ NETWORK SCIENCE, NONLINEAR SCIENCE and INFRASTRUCTURE SYSTEMS Cai, Sha & Wong/ TIME-VARYING NETWORK OPTIMIZATION Mamon & Elliott/ HIDDEN MARKOV MODELS IN FINANCE del Castillo/ PROCESS OPTIMIZATION: A Statistical Approach J´ozefowska/JUST-IN-TIME SCHEDULING: Models & Algorithms for Computer & Manufacturing Systems Yu, Wang & Lai/ FOREIGN-EXCHANGE-RATE FORECASTING WITH ARTIFICIAL NEURAL NETWORKS Beyer et al/ MARKOVIAN DEMAND INVENTORY MODELS Shi & Olafsson/ NESTED PARTITIONS OPTIMIZATION: Methodology and Applications Samaniego/ SYSTEM SIGNATURES AND THEIR APPLICATIONS IN ENGINEERING RELIABILITY Kleijnen/ DESIGN AND ANALYSIS OF SIMULATION EXPERIMENTS Førsund/ HYDROPOWER ECONOMICS Kogan & Tapiero/ SUPPLY CHAIN GAMES: Operations Management and Risk Valuation Vanderbei/ LINEAR PROGRAMMING: Foundations & Extensions, 3rd Edition Chhajed & Lowe/ BUILDING INTUITION: Insights from Basic Operations Mgmt. Models and Principles Luenberger & Ye/ LINEAR AND NONLINEAR PROGRAMMING, 3rd Edition Drew et al/ COMPUTATIONAL PROBABILITY: Algorithms and Applications in the Mathematical Sciences* Chinneck/ FEASIBILITY AND INFEASIBILITY IN OPTIMIZATION: Algorithms and Computation Methods Tang, Teo & W