Fair Trade in CSR Strategy of Global Retailers
Fair Trade In CSR Strategy of Global Retailers shows how retailers can improve the success of their fair trade strategy. Using Polish market research, the authors analyze the aggressive and detrimental competition between retailers such as Ikea, and Tesco
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10.1057/9781137389046 - Fair Trade In CSR Strategy of Global Retailers, Edited by Magdalena Stefańska and Renata Nestorowicz
Copyright material from www.palgraveconnect.com - licensed to New York University - Waldmann Dental Library - PalgraveConnect - 2015-05-21
Fair Trade in CSR Strategy of Global Retailers
10.1057/9781137389046 - Fair Trade In CSR Strategy of Global Retailers, Edited by Magdalena Stefańska and Renata Nestorowicz
Copyright material from www.palgraveconnect.com - licensed to New York University - Waldmann Dental Library - PalgraveConnect - 2015-05-21
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Edited by Magdalena Stefa ńska and Renata Nestorowicz
10.1057/9781137389046 - Fair Trade In CSR Strategy of Global Retailers, Edited by Magdalena Stefańska and Renata Nestorowicz
Copyright material from www.palgraveconnect.com - licensed to New York University - Waldmann Dental Library - PalgraveConnect - 2015-05-21
Fair Trade in CSR Strategy of Global Retailers
fair trade in csr strategy of global retailers
Copyright © Magdalena Stefańska and Renata Nestorowicz, 2015. First published in 2015 by PALGRAVE MACMILLAN® in the United States—a division of St. Martin’s Press LLC, 175 Fifth Avenue, New York, NY 10010. Where this book is distributed in the UK, Europe and the rest of the world, this is by Palgrave Macmillan, a division of Macmillan Publishers Limited, registered in England, company number 785998, of Houndmills, Basingstoke, Hampshire RG21 6XS. Palgrave Macmillan is the global academic imprint of the above companies and has companies and representatives throughout the world. Palgrave® and Macmillan® are registered trademarks in the United States, the United Kingdom, Europe and other countries. ISBN: 978–1–137–39568–9 Library of Congress Cataloging-in-Publication Data is available from the Library of Congress. A catalogue record of the book is available from the British Library. Design by Newgen Knowledge Works (P) Ltd., Chennai, India. First edition: February 2015 10 9 8 7 6 5 4 3 2 1
10.1057/9781137389046 - Fair Trade In CSR Strategy of Global Retailers, Edited by Magdalena Stefańska and Renata Nestorowicz
Copyright material from www.palgraveconnect.com - licensed to New York University - Waldmann Dental Library - PalgraveConnect - 2015-05-21
All rights reserved.
To my children: Mateusz and Wiktoria, and my parents, Urszula, and Józef —Renata
10.1057/9781137389046 - Fair Trade In CSR Strategy of Global Retailers, Edited by Magdalena Stefańska and Renata Nestorowicz
Copyright material from www.palgraveconnect.com - licensed to New York University - Waldmann Dental Library - PalgraveConnect - 2015-05-21
To my husband, Ryszard, and children: Piotr, Anna, and Marcin, and my parents, Maria and Ludwik —Magdalena
10.1057/9781137389046 - Fair Trade In CSR Strategy of Global Retailers, Edited by Magdalena Stefańska and Renata Nestorowicz
Copyright material from www.palgraveconnect.com - licensed to New York University - Waldmann Dental Library - PalgraveConnect - 2015-05-21
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