Food Choice, Acceptance and Consumption

It is critical for the food industry to maintain a current understanding of the factors affecting food choice, acceptance and consumption since these influence all aspects of its activities. This subject has matured in recent years and, for the first time

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Food Choice, Acceptance and Consumption Edited by H.L. Meiselman US Army Natick Research, Development and Engineering Center Natick, Massachusetts USA and H.J.H. MacFie Institute of Food Research Reading UK

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BLACKIE ACADEMIC & PROFESSIONAL An Imprint of Chapman & Han

London· Weinheim . New York· Tokyo· Melbourne· Madras

Published by B1ackie Academic & Professional, an imprint of Chapman & Hall, 2-6 Boundary Row, London SEI 8HN

Chapman & Hall, 2-6 Boundary Row, London SE1 8HN, UK Chapman & Hall GmbH, Pappelallee 3, 69469 Weinheim, Germany Chapman & Hall USA, 115 Fifth Avenue, Fourth Floor, New York, NY 10003, USA Chapman & Hall Japan, ITP-Japan, Kyowa Building, 3F, 2-2-1 Hirakawacho, Chiyoda-ku, Tokyo 102, Japan DA Book (Aust.) Pty Ltd, 648 Whitehorse Road, Mitcham 3132, Victoria, Australia Chapman & Hall India, R. Seshadri, 32 Second Main Road, CIT East, Madras 600 035, India First edition 1996 © 1996 Chapman & Hall Softcover reprint of the hardcover 1st edition 1996 Typeset in 10/12 pt Times by Best -set Typesetter Ltd., Hong Kong Suffolk ISBN-13: 978-1-4612-8518-2 e-ISBN-13: 978-1-4613-1221-5 DOl: 10.1007/978-1-4613-1221-5 Apart from any fair dealing for the purposes of research or private study, or criticism or review, as permitted under the UK Copyright Designs and Patents Act, 1988, this publication may not be reproduced, stored, or transmitted, in any form or by any means, without the prior permission in writing of the publishers, or in the case of reprographic reproduction only in accordance with the terms of the licences issued by the Copyright Licensing Agency in the UK, or in accordance with the terms of licences issued by the appropriate Reproduction Rights Organization outside the UK. Enquiries concerning reproduction outside the terms stated here should be sent to the publishers at the London address printed on this page. The publisher makes no representation, express or implied, with regard to the accuracy of the information contained in this book and cannot accept any legal responsibility or liability for any errors or omissions that may be made. A catalogue record for this book is available from the British Library Library of Congress Catalog Card Number: 96-83685

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Preface

'Does the world need another book about eating?' we asked ourselves when the idea for this book originally surfaced. Our initial reaction to this question was mixed because we were aware of the enormous amount of scientific, technical, clinical, and popular material published about eating. We cautiously studied exactly what was available and what might not be available; we slowly came to the conclusion that another book on eating was not only worthwhile but essential. That would be true if we could organize the type of book which had not yet been written, a truly interdisciplinary book which covered the broad range of human eating. As the book developed we became more and more excited about its potential. And