Persuasive Technology Second International Conference on Persuasive
Persuasive technology is the general class of technologies that purposefully apply psychological principles of persuasion – principles of credibility, trust, reciprocity, authority and the like – in interactive media, in the service of changing their user
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Editorial Board David Hutchison Lancaster University, UK Takeo Kanade Carnegie Mellon University, Pittsburgh, PA, USA Josef Kittler University of Surrey, Guildford, UK Jon M. Kleinberg Cornell University, Ithaca, NY, USA Friedemann Mattern ETH Zurich, Switzerland John C. Mitchell Stanford University, CA, USA Moni Naor Weizmann Institute of Science, Rehovot, Israel Oscar Nierstrasz University of Bern, Switzerland C. Pandu Rangan Indian Institute of Technology, Madras, India Bernhard Steffen University of Dortmund, Germany Madhu Sudan Massachusetts Institute of Technology, MA, USA Demetri Terzopoulos University of California, Los Angeles, CA, USA Doug Tygar University of California, Berkeley, CA, USA Moshe Y. Vardi Rice University, Houston, TX, USA Gerhard Weikum Max-Planck Institute of Computer Science, Saarbruecken, Germany
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Yvonne de Kort Wijnand IJsselsteijn Cees Midden Berry Eggen B.J. Fogg (Eds.)
Persuasive Technology Second International Conference on Persuasive Technology, PERSUASIVE 2007 Palo Alto, CA, USA, April 26-27, 2007 Revised Selected Papers
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Volume Editors Yvonne de Kort Wijnand IJsselsteijn Cees Midden Eindhoven University of Technology Technology Management PO Box 513, 5600 MB Eindhoven, The Netherlands E-mail: {y.a.w.d.kort, w.a.ijsselsteijn, c.j.h.midden}@tue.nl Berry Eggen Eindhoven University of Technology Industrial Design PO Box 513, 5600 MB Eindhoven, The Netherlands E-mail: [email protected] B.J. Fogg Stanford University Persuasive Technology Lab Box 20456 Stanford, CA 94309, USA E-mail: [email protected]
Library of Congress Control Number: 2007941160 CR Subject Classification (1998): H.5, H.1, J.3-4, K.4.1, I.6, I.2.0, I.2.6 LNCS Sublibrary: SL 3 – Information Systems and Application, incl. Internet/Web and HCI ISSN ISBN-10 ISBN-13
0302-9743 3-540-77005-4 Springer Berlin Heidelberg New York 978-3-540-77005-3 Springer Berlin Heidelberg New York
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Preface
Persuasive technology is the general class of technologies that purposefully apply psychological principles of persuasion – principles of credibility, trust, reciprocity, authority and the like – in interactive media, in the service of changing their users’ attitudes an
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