Tourist Behavior An Experiential Perspective
This book examines and analyzes tourism consumption and tourist experiences, employing a systematic and case study-driven perspective. Covering approaches with a wider geographical background, it considers issues like tourism place experience and co-creat
- PDF / 3,069,672 Bytes
- 208 Pages / 453.543 x 683.15 pts Page_size
- 13 Downloads / 265 Views
Metin Kozak · Nazmi Kozak Editors
Tourist Behavior An Experiential Perspective
Tourism, Hospitality & Event Management
More information about this series at http://www.springer.com/series/15444
Metin Kozak Nazmi Kozak •
Editors
Tourist Behavior An Experiential Perspective
123
Editors Metin Kozak School of Tourism and Hotel Management Dokuz Eylül University İzmir Turkey
Nazmi Kozak Faculty of Tourism Anadolu University Eskişehir Turkey
ISSN 2510-4993 ISSN 2510-5000 (electronic) Tourism, Hospitality & Event Management ISBN 978-3-319-78552-3 ISBN 978-3-319-78553-0 (eBook) https://doi.org/10.1007/978-3-319-78553-0 Library of Congress Control Number: 2018935958 © Springer International Publishing AG, part of Springer Nature 2018 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. Printed on acid-free paper This Springer imprint is published by the registered company Springer International Publishing AG part of Springer Nature The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland
Preface
The academic world began talking about Consumer Behaviour in the 1960s once the book by Engel, Kollat and Blackwell was published in 1968. Almost one decade later, the field of tourism introduced it as a part of academic activity; as a result, the first evidence of tourism studies appeared in the late 1970s (Crompton 1979; Goodrich 1978; Pizam, Neumann and Reichel 1978; Plog 1974). Over the past decades, the study of consumer behaviour has been widely integrated into the body of tourism research. A large number of researchers have attempted to assess the relevance and to test the validity of consumer decision-making models in tourism. The number of books has increased, while there has been an incredible amount of research papers published in tourism and hospitality journals, particularly commencing from the early years of this millennium. Consumer behav
Data Loading...
