Redesign reflects new dimensions
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Redesign reflects new dimensions
T
he nature of MRS Bulletin has always been to move with the community. Themes at the forefront of materials research are recommended and developed by leaders in their fields. News and features bubble up and coalesce with the changing interests and needs of community members. And, at times, we take a moment to step back, glance in the rearview mirror, and then leap into the future. This is what you will see when you look through the pages of MRS Bulletin.
New look
Since early this year, the editorial staff has worked with MRS art director Kasia M. Bruniany on the redesign of MRS Bulletin. What first meets the eye is the new cover design, including a modernization of the title MRS Bulletin itself. Behind the cover is a completely redesigned look. We’ve incorporated color throughout the pages to improve the organizational structure and the presentation of data and to make it easier to find the theme, single articles, and special sections. Icons better identify your favorite sections, whether opinion, news and analysis, society news, or features. But a look goes only paper deep. On the pages, the content is also gaining a new dimension. While keeping our strong roots and established reputation as a high-impact and readable publication, we are adding and redefining content to better serve our audience.
Energy Quarterly
With this issue we begin publication of Energy Quarterly (EQ) within MRS Bulletin. This periodic section builds on the base established in the April 2008 MRS Bulletin special issue, “Harnessing Materials for Energy” (www.mrs.org/ bulletin_energy). Guided by a team of experts, EQ likewise addresses materials challenges to meet global energy and environmental needs for sustainable development. But further, it examines the juncture of emerging science, cost-effective scale-up, and public interest. What can other regions of the world learn from Germany’s experiment to employ solar technologies on a massive scale? Why can’t batteries increase their storage capacity as rapidly as Moore’s law has propelled integrated circuit performance? How is Tata’s low-cost automobile, the Nano, affecting energy use in India, and what is next on the horizon? Such questions will be addressed in this section through interviews, analyses, coverage of regional initiatives, and news. As a companion to Energy Quarterly, we have launched the Materials for Energy blog (www.materialsforenergy.org), where Russ Chianelli, a former MRS president and provocative thinker, is collecting the best minds in energy to present
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MRS BULLETIN
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VOLUME 35 • SEPTEMBER 2010
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www.mrs.org/bulletin
important issues of the day, such as nutrient-enhanced bioremediation to treat oil spills, materials choices for electric vehicle batteries and wind turbines, and the possibilities for high-temperature superconductors to reduce energy losses.
Our carbon footprint
We have also made a significant step toward reducing the magazine’s own carbon footprint. For U.S. mailing, the plastic wrapping and paper insert ha
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