The FORA Framework A Fuzzy Grassroots Ontology for Online Reputation

Online reputation management deals with monitoring and influencing the online record of a person, an organization or a product. The Social Web offers increasingly simple ways to publish and disseminate personal or opinionated information, which can rapidl

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Series Editors Andreas Meier University of Fribourg, Switzerland Edy Portmann University of California at Berkeley, CA, USA

For further volumes: http://www.springer.com/series/11223

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Edy Portmann

The FORA Framework A Fuzzy Grassroots Ontology for Online Reputation Management

Edy Portmann University of California Berkeley, California USA

PhD Thesis, University of Fribourg, Switzerland, 2012, No. 1742 ISBN 978-3-642-33232-6 ISBN 978-3-642-33233-3 (eBook) DOI 10.1007/978-3-642-33233-3 Springer Heidelberg New York Dordrecht London Library of Congress Control Number: 2012952301 # Springer-Verlag Berlin Heidelberg 2013 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. Exempted from this legal reservation are brief excerpts in connection with reviews or scholarly analysis or material supplied specifically for the purpose of being entered and executed on a computer system, for exclusive use by the purchaser of the work. Duplication of this publication or parts thereof is permitted only under the provisions of the Copyright Law of the Publisher’s location, in its current version, and permission for use must always be obtained from Springer. Permissions for use may be obtained through RightsLink at the Copyright Clearance Center. Violations are liable to prosecution under the respective Copyright Law. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. While the advice and information in this book are believed to be true and accurate at the date of publication, neither the authors nor the editors nor the publisher can accept any legal responsibility for any errors or omissions that may be made. The publisher makes no warranty, express or implied, with respect to the material contained herein. Printed on acid-free paper Springer is part of Springer Science+Business Media (www.springer.com)

To my love Eveline and our little princess Shani. The whole in the part.

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Foreword

The Web has dramatically changed our lives. There are rapidly growing immense and diversified opportunities. To exploit them we need prudently selected formal frameworks and effective tools. This becomes particularly important in case of new, attractive and profoundly visible services. This research monograph authored by Dr. E. Portmann is positioned in a timely, rapidly expanding and highly relevant area of socio-semantic systems bringing together such prominent constructs as Social Web and Semantic Web. There