The Language of Museum Communication A Diachronic Perspective
This volume explores the evolution of the language of museum communication from 1950 to the present day, focusing on its most salient tool, the press release. The analysis is based on a corpus of press releases issued by eight high-profile British and Ame
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CECILIA LAZZERETTI
The Language of Museum Communication
Cecilia Lazzeretti
The Language of Museum Communication A Diachronic Perspective
Cecilia Lazzeretti Università degli Studi di Modena e Reggio Emilia Modena, Italy
ISBN 978-1-137-57148-9 ISBN 978-1-137-57149-6 DOI 10.1057/978-1-137-57149-6
(eBook)
Library of Congress Control Number: 2016948106 © The Editor(s) (if applicable) and The Author(s) 2016 The author(s) has/have asserted their right(s) to be identified as the author(s) of this work in accordance with the Copyright, Designs and Patents Act 1988. This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. Cover image © Life on white / Alamy Stock Photo Printed on acid-free paper This Palgrave Macmillan imprint is published by Springer Nature The registered company is Macmillan Publishers Ltd. London
To Andrea and Nora
Acknowledgements
My gratitude is due first of all to Geert Jacobs for providing inspiration and for his valued advice on this book. I am also thankful to Marina Bondi for guidance during the doctoral stage of the research, and to my colleagues at the University of Modena and Reggio Emilia. A word of thanks goes to the museum professionals who contributed to this project, sending materials to be collected in the corpus and providing supportive feedback: Nicholas Donaldson, former Assistant Archivist at the National Gallery, London, now Assistant Archivist at Waddesdon Manor; Mark Pomeroy, Librarian at the Royal Academy of Arts, London; James Sutton, Archivist at the London Victoria and Albert Museum, London; Mary Richardson and Janice Dillard, Librarians at the Chicago Museum of Contemporary Art; Francine Snyder, Director of Library and Archives at the Solomon R. Guggenheim Museum; Heidi Rosenau, Manager of Media Relations and Marketing at the Frick Collection, New York; and Flavia Fossa Margutti, Head of Projects and Publishing Activities at the Venice Biennale. Finally, on a more personal level, I am grateful to my husband and my
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