The Moral Geographies of Children, Young People and Food Beyond Jami
This book takes Jamie Oliver's campaign for better school meals as a starting point for thinking about morally charged concerns relating to young people's nutrition, health and well-being, parenting, and public health 'crises' such as obesity. The authors
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The Moral Geographies of Children, Young People and Food Beyond Jamie’s School Dinners Jo Pike University of Leeds, UK
and
Peter Kelly RMIT University, Australia
© Jo Pike and Peter Kelly 2014 Softcover reprint of the hardcover 1st edition 2014 978-1-137-31229-7 All rights reserved. No reproduction, copy or transmission of this publication may be made without written permission. No portion of this publication may be reproduced, copied or transmitted save with written permission or in accordance with the provisions of the Copyright, Designs and Patents Act 1988, or under the terms of any licence permitting limited copying issued by the Copyright Licensing Agency, Saffron House, 6–10 Kirby Street, London EC1N 8TS. Any person who does any unauthorized act in relation to this publication may be liable to criminal prosecution and civil claims for damages. The authors have asserted their rights to be identified as the authors of this work in accordance with the Copyright, Designs and Patents Act 1988. First published 2014 by PALGRAVE MACMILLAN Palgrave Macmillan in the UK is an imprint of Macmillan Publishers Limited, registered in England, company number 785998, of Houndmills, Basingstoke, Hampshire RG21 6XS. Palgrave Macmillan in the US is a division of St Martin’s Press LLC, 175 Fifth Avenue, New York, NY 10010. Palgrave Macmillan is the global academic imprint of the above companies and has companies and representatives throughout the world. Palgrave® and Macmillan® are registered trademarks in the United States, the United Kingdom, Europe and other countries.
ISBN 978-1-349-45724-3 ISBN 978-1-137-31231-0 (eBook) DOI 10.1057/9781137312310 This book is printed on paper suitable for recycling and made from fully managed and sustained forest sources. Logging, pulping and manufacturing processes are expected to conform to the environmental regulations of the country of origin. A catalogue record for this book is available from the British Library. A catalog record for this book is available from the Library of Congress. Typeset by MPS Limited, Chennai, India.
Jo – this book is for Mum, Dad, Jai, Cath and Cinz with thanks for your support and encouragement. Also to Gill Hughes, Lindsay Graham and Sian Roberts – the truest of friends. And to Peter for his patience and inspiration. Peter – for Georgia
Contents List of Figures
vi
A Prelude…
vii
Introduction: Beyond Jamie’s School Dinners
1
Part I The Government of Young People and the Battle for Healthy Bodies, Minds and Souls 1 Jamie’s School Dinners: Celebrity Culture, Food and the Problem of Healthy Eating
23
2 Turkey Twizzler Moments and Public Policy Discourse
44
3 Young People and the Moral Economy of Food
72
Part II Tales from the Battleground 4 The School Dining Room: A Governable Space?
99
5 The School Meal: A Civilising Technology?
123
6 Dinner Ladies and Junk Food Mums: Gender, Class and the Battleground of School Meals
145
Conclusions: Beyond Jamie’s School Dinners
172
Notes
192
References
195
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