The Scrum Culture Introducing Agile Methods in Organizations

This book is a guide for managers, Scrum Masters and agile coaches who are interested in agile organizational methods and who are planning to introduce Scrum at their own company. Scrum is not only a product development framework but can also be used to s

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Dominik Maximini

The Scrum Culture Introducing Agile Methods in Organizations

Management for Professionals

More information about this series at http://www.springer.com/series/10101

Dominik Maximini

The Scrum Culture Introducing Agile Methods in Organizations

Dominik Maximini Wendlingen Germany

Copyediting provided by Kevin Lee Potter

ISSN 2192-8096 ISSN 2192-810X (electronic) ISBN 978-3-319-11826-0 ISBN 978-3-319-11827-7 (eBook) DOI 10.1007/978-3-319-11827-7 Springer Cham Heidelberg New York Dordrecht London Library of Congress Control Number: 2014957176 # Springer International Publishing Switzerland 2015 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. Exempted from this legal reservation are brief excerpts in connection with reviews or scholarly analysis or material supplied specifically for the purpose of being entered and executed on a computer system, for exclusive use by the purchaser of the work. Duplication of this publication or parts thereof is permitted only under the provisions of the Copyright Law of the Publisher’s location, in its current version, and permission for use must always be obtained from Springer. Permissions for use may be obtained through RightsLink at the Copyright Clearance Center. Violations are liable to prosecution under the respective Copyright Law. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. While the advice and information in this book are believed to be true and accurate at the date of publication, neither the authors nor the editors nor the publisher can accept any legal responsibility for any errors or omissions that may be made. The publisher makes no warranty, express or implied, with respect to the material contained herein. Printed on acid-free paper Springer is part of Springer Science+Business Media (www.springer.com)

Foreword by Gunther Verheyen

One of the aspects of Scrum that is often perceived as very difficult is the simplicity of Scrum. Despite the lightness of Scrum, each of the elements in the Scrum framework does tie back to existing problems. It is a challenge to adopt Scrum from this understanding and implement it without additional phases, roles, and bureaucracy and still solve many problems in your product development. There is, however, an even deeper challenge related to that. Scrum is much more about people, behavior, and culture than it is about “process.” The mind-set and principles underlying the