Agent-Mediated Electronic Commerce. Designing Trading Strategies and Mechanisms for Electronic Markets

This volume contains ten thoroughly refereed and revised papers detailing recent advances in research on designing trading agents and mechanisms for agent-mediated e-commerce. They were originally presented at the 13th International Workshop on Agent-Medi

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119

Esther David Valentin Robu Onn Shehory Sebastian Stein Andreas Symeonidis (Eds.)

Agent-Mediated Electronic Commerce Designing Trading Strategies and Mechanisms for Electronic Markets AMEC 2011, Taipei, Taiwan, May 2, 2011 and TADA 2011, Barcelona, Spain, July 17, 2011 Revised Selected Papers

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Volume Editors Esther David Ashkelon Academic College Ashkelon, Israel E-mail: [email protected] Valentin Robu University of Southampton Southampton, UK E-mail: [email protected] Onn Shehory IBM Haifa Research Lab Haifa, Israel E-mail: [email protected] Sebastian Stein University of Southampton Southampton, UK E-mail: [email protected] Andreas Symeonidis Aristotle University of Thessaloniki Thessaloniki, Greece E-mail: [email protected]

ISSN 1865-1348 e-ISSN 1865-1356 ISBN 978-3-642-34888-4 e-ISBN 978-3-642-34889-1 DOI 10.1007/978-3-642-34889-1 Springer Heidelberg Dordrecht London New York Library of Congress Control Number: 2012951308 ACM Computing Classification (1998): K.4.4, J.1, I.2.11, H.3.5

© Springer-Verlag Berlin Heidelberg 2013 This work is subject to copyright. All rights are reserved, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, re-use of illustrations, recitation, broadcasting, reproduction on microfilms or in any other way, and storage in data banks. Duplication of this publication or parts thereof is permitted only under the provisions of the German Copyright Law of September 9, 1965, in its current version, and permission for use must always be obtained from Springer. Violations are liable to prosecution under the German Copyright Law. The use of general descriptive names, registered names, trademarks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. Typesetting: Camera-ready by author, data conversion by Scientific Publishing Services, Chennai, India Printed on acid-free paper Springer is part of Springer Science+Business Media (www.springer.com)

Preface

Recent years have witnessed a vast increase in the number, diversity, and complexity of electronic marketplaces. Such distributed electronic markets are frequently seen as an essential tool for efficient allocation of resources in a variety of fields, ranging from electronic commerce, financial markets, distributed supply chain management, to next-generation power grids or the allocation of user attention space in online advertising. The rapid growth in these areas has also led to increasing interest into developing tools for the efficient automation of market-based interactions. In some areas, such automation is already a reality. For example, most of the trading occurring in financial markets is performed by algorithmic strategies, and much of the advertising space on the Web is allocated by automated engines. Multi-agent systems, which consist of autonomous, proactive, and interacting software components, have long been identifi