Animal Health Markets and Opportunities: Farmed Animal Landscape
This chapter provides an outlook for future projections of growth in the livestock industry and the likely resultant demands of the animal health products market.
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Animal Health Markets and Opportunities: Farmed Animal Landscape Shobhan Sabnis and Michael J. Rathbone
Abstract This chapter provides an outlook for future projections of growth in the livestock industry and the likely resultant demands of the animal health products market. It describes the animal health industries landscape that, in recent years, has been dominated by acquisitions and mergers. Mergers have allowed the newly formed companies to expand their portfolios into new areas of prospective growth which include the biotech area. The chapter concludes that such changes have been facilitated by collaborations or licensing agreements with small companies holding patent protected technologies for niche markets. Indeed, the opportunity for partnerships and alliances has become the core of a new business strategy for big pharma.
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Introduction Livestock Industry
Livestock systems occupy about 30% of the planet’s land surface and this sector accounts for 40% of agricultural GDP. The livestock sector is increasingly organized in supply chains that employ about 1.4 billion people globally and livestock products provide one-third of humanity’s protein intake [1].
Any views or opinions presented in this document are solely those of the author and do not necessarily represent those of the company S. Sabnis (*) Global Manufacturing Services, Pfizer Animal Health, Greater New York City Area, USA e-mail: [email protected] M.J. Rathbone Division of Pharmacy, International Medical University, Kuala Lumpur, Malaysia M.J. Rathbone and A. McDowell (eds.), Long Acting Animal Health Drug Products: Fundamentals and Applications, Advances in Delivery Science and Technology, DOI 10.1007/978-1-4614-4439-8_1, © Controlled Release Society 2013
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S. Sabnis and M.J. Rathbone
Fig. 1.1 Top producers of meat by species in 2009 (data from FAOSTAT http://faostat.fao.org/ site/339/default.aspx)
Consumption (kg/year)
100
Industrialized countries
80
Latin America East Asia
60
Developing countries
40
Near East and North Africa
20 0
Sub-Saharan Africa South Asia 1965
1998
2030
Fig. 1.2 Per capita meat consumption by regions from 1965 to 2030
As countries have become more affluent and the world’s population has continued to rise, the demand for meat and other livestock products has grown substantially. Figure 1.1 shows the top meat producing country by species [2]. According to FAO, global meat production is projected to more than double from 229 million tons in 2000 to 465 million tons in 2050, while milk output is set to climb from 580 to 1,043 million tons to meet the demands of the growing population. While the growth in consumption in the developed countries is expected to be steady, the major increase is expected in the countries that have or will experience rapid economic growth. A comparison of per capita meat and dairy consumption by geographical regions is shown in Figs. 1.2 and 1.3, respectively.
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Animal Health Markets and Opportunities: Farmed Animal Landscape
Consumption (kg/year)
250
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