Economics and Management of Franchising Networks
Franchising networks are experiencing great success in international business organization. Few books try to explain the characteristics of these networks. Contrary to the existing literature this book tackles more theoretical problems related to governan
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Contributions to Management Science H. Dyckhoff/U. Finke Cutti ng and Packing in Production and Distribution 1992. ISBN 3-7908 -0630-7
A. Scholl Balancin g and Sequencing of Assembly Lin es 1999. ISBN 3-7908- 1180-7
R. Flavell (Ed.) Modelling Reality and Person al Modelling 1993. ISBN 3-7908-0682-X
E. Canestrelli (Ed.) Current Topics in Qu antitative Fina nce 1999. ISBN 3-7908- 1231-5
M. Hofmann/M. List (Eds.) Psychoanalysis and Management 1994. ISBN 3-7908-0795-8
W. BUhler/H. Hax/R. Schmidt (Eds.) Empirical Research on the Germ an Ca pita l Market 1999. ISBN 3-7908-1193-9
R.L. D' Ecclesia/S. A. Zenios (Eds.) Operations Research Models in Quantitati ve Fin ance 1994. ISBN 3-7908-0803-2
M. Bonilla/T, Casas us/R. Sala (Eds.) Fin ancial Modelling 2000. ISBN 3-7908-2282-X
M. S. Catalani/G. F. Cierico Decision Ma king Stru ctures 1996. ISBN 3-7908-0895-4
S. Sulzmaier Consumer-Oriented Business Design 200 I. ISBN 3-7908- 1366-4
M. Bertocchi/E. Cavalli/S, Koml6si (Eds.) Modelling Techniques for Financial Markets and Bank Management 1996. ISBN 3-7908-0928-4
C. Zopounidis (Ed.) New Trends in Bankin g Management 2002. ISBN 3-7908- 1488- 1
H. Herbst Business Rule-Oriented Conceptua l Modeling 1997. ISBN 3-7908- 1004-5 C. Zopounidis (Ed.) New Operation al Approaches for Fin ancial Modellin g 1997. ISBN 3-7908-1043-6 K. Zweri na Discrete Choice Experiments in Marketing 1997. ISBN 3-7908- 1045-2
G. Marseguerra Corporate Financial Decisions and Ma r ket Value 1998. ISBN 3-7908- 1047-9 WHU Koblcnz - Otto Beisheim Graduate School of Management (Ed.) Stru cture and Dynamics of the German Mitt elstand 1999. ISBN 3-7908-1165-3
U.Dorndorf Project Scheduling with Time Windows 2002. ISBN 3-7908- 1516-0 B. Rapp/P. Jackson (Eds.) Organisationand Work Beyond 2000 2003. ISBN 3-7908-1528-4 M. Grossmann Ent repreneurs hip in Biotechnolog y 2003. ISBN 3-7908-0033-3 H. M. Arnold Technology Shocks 2003. ISBN 3-7908-0051- 1 T. Ihde
Dynamic Alliance Auctions 2004. ISBN 3-7908-0098-8
Josef Windsperger . Gerard Cliquet George Hendrikse . Mika Tuunanen Editors
Economics and Management of Franchising N etworks With 16 Figures and 69 Tables
Springer-Verlag Berlin Heidelberg GmbH
Series Editors Wemer A. Müller Martina Bihn Editors Ass. Prof. Dr. Josef Windsperger University of Vienna Center for Business Studies Brünner Straße 72 1210 Vienna Austria [email protected] Prof. Dr. Gerard Cliquet University of Rennes 1 Center for Research on Economics and Management 11 rue Jean Mace CS 70803 35708 Rennes Cedex France [email protected]
Prof. Dr. George Hendrikse Erasmus University Rotterdam Rotterdam School of Management Office F3-51 Burg. Oudlaan 50 3000 DR Rotterdam The Netherlands [email protected] Mika Tuunanen Research Fellow University of Jyväskylä School of Business & Economics P.O. Box 35 (MaE) 40351 Jyväskylä Finland [email protected]
Funding from the Austrian Ministry for Education, Science and Culture is gratefully acknowledged. ISSN 1431-1941 ISBN 978-3-7908-2662-3 (eBook) ISBN 978-3-7908-0202
