FUN! What Entertainment Tells Us About Living a Good Life

Fun is everywhere.  Fun is a vital element of entertainment, and entertainment is the most important form of culture in modern Western democracies.  But what exactly is fun, and what purposes does it serve? Combining media effects with aesthetic

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FUN! What Entertainment Tells Us About Living a Good Life

Alan McKee

Palgrave Entertainment Industries Series Editors Christy Collis Queensland University of Technology, Australia Stephen Harrington Queensland University of Technology, Australia Alan McKee University of Technology Sydney, Australia

Palgrave Entertainment Industries is the first series to take an empirical multidisciplinary approach to the understanding of entertainment— defined as “audience-centred culture”. The series understands the work of culture by studying production (including distribution), texts and consumption practices. While maintaining a sophisticated and reflective intellectual stance, Palgrave Entertainment Industries leaves behind antiempirical “mass-culture” models of commercial culture in order to take an evidence-based approach to entertainment as a cultural system. Entertainment has been an integral component of everyday lives throughout modernity, remaining remarkably consistent in its textual features for over two hundred years. It is the form of most culture consumed by the majority of citizens of Western countries. The entertainment industries are diverse, encompassing sectors including film, radio and sports, music, television, casinos and live events/festivals, and were estimated to be worth more than US$2.2 trillion in 2012, in addition to employing millions of people around the world. This innovative new series will address the lack of academic attention devoted to entertainment by examining the ways that entertainment as a product, as an industry and as an activity can be understood in our society. Series Advisory Board: Jonathan Gray, University of Wisconsin, Madison, USA, Henry Jenkins III, USC Annenberg School for Communication and the USC School of Cinematic Arts, USA, Shay Sayre, California State University, Fullerton, USA, and Liesbet van Zoonen, Loughborough University, UK.

More information about this series at http://www.springer.com/series/14706

Alan McKee

FUN! What Entertainment Tells Us About Living a Good Life

Alan McKee University of Technology Sydney New South Wales, Australia

Palgrave Entertainment Industries ISBN 978-1-137-49178-7 ISBN 978-1-137-49179-4 DOI 10.1057/978-1-137-49179-4

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Library of Congress Control Number: 2016936391 © The Editor(s) (if applicable) and The Author(s) 2016 The author(s) has/have asserted their right(s) to be identified as the author(s) of this work in accordance with the Copyright, Design and Patents Act 1988. This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, se