Innovative Planning for Electronic Commerce and Enterprises A Refere
Hsu and Pant in Innovative Planning for Electronic Commerce and Enterprises: A Reference Model have proposed a management planning model for developing strategic goals for e-commerce enterprises. The authors feel they may be provocative sometimes; however
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INNOVATIVE PLANNING FOR ELECTRONIC COMMERCE AND ENTERPRISES: A Reference Model
by
Cheng Hsu Rensselaer Polytechnic Institute Troy, New York 12180-3590 and
Somendra Pant Clarkson University Potsdam, New York 13676
KLUWER ACADEMIC PUBLISHERS NEW YORK, BOSTON, DORDRECHT, LONDON, MOSCOW
eBook ISBN: Print ISBN:
0-306-47580-4 0-7923-8437-7
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To Diana and ShiIpa
CONTENTS Preface 1 ELECTRONIC COMMERCE AND ENTERPRISES 1.1 The Information Revolution 1.2 The Power of Information Technology and Systems 1.3 Electronic Commerce 1.3.1 Business-to-Customer E-Commerce 1.3.2 Business-to-Business E-Commerce 1.3.3 Industrial E-Commerce
1.4 Person-Centered Commerce 2 PLANNING FOR ELECTRONIC COMMERCE 2. 1 The Basic Strategy and Technology 2.2 The Information Service and Product Principle 2.2.1 Marketing: Providing Free Information Services to Customers 2.2.2 Revenue: Turning Information Services Into Products 2.2.3 Intelligence: Tapping Into Internet Resources
2.3 The Enterprise Integration Principle 2.3.1 Administration: Adopting E-Commerce for Business Functions 2.3.2 Production: Applying E-Commerce to Core Processes 2.3.3 Enterprise: Connecting Administration Systems with Production Systems
2.4 The Extended Enterprise Principle
ix 1 1 5 7 8 11 14 15 19 19 24 24 27 30 31 31 33 35 36
2.4.1 Extension: Applying E-Commerce to the Extended Enterprise for Integration 36 2.4.2 Growth: Recursively Cascading the ExtensionThroughout 38 2.4.3 Roadmap: Converting Societal Transaction Cost Reduction to Business Opportunities 39
2.5 The Planning Model 3 STRATEGIC PLANNING IN GENERAL 3.1 The Investigation: An Overview 3.2 Previous Results: Strategic Information Planning 3.3 Value Chain Analysis 3.4 Enterprise Integration and Customer Information Service
40 43 43 45 48 52
4 EVALUATION OF THE REFERENCE MODEL 57 4.1 The Reference Model: A Generic (Re-)Interpretation 57 4.2 Appropriateness of The Model for Information Technology Goal Setting 64 73 4.3 The Planning Model: A Reality Check 4.4 The Reference Model and Previous Planning Methodologies 80
5 PUTTING THE REFERENCE MODEL TO WORK 5.1 Stage 1: E-Commerce Goal Setting 5.2 Stage 2: Business Process Analysis 5.3 Stage 3: Business Process Redesign Using the Goals. 5.3.1 Goals to Process Mapping (Impact) 5.3.2 Goal to Process Mapping (Prioritization) 5.3.3 Process to Process Mapping
5.4 Stage 4: Technology Requirements Analysis 5.5 Stage 5: Design of E-Commerce Information Systems
83 83 85 85 86 87 88 90 92
6 SOME IDEAS FOR A SUPPLY CHAIN ENTERPRISE 95 6.1 The CFAR Project. 95 6.2 Strategic Goals Actually Employed by W
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