Populist Discourse International Perspectives

This edited collection draws on case studies from around the world to shed light on the sometimes contentious topic of populism. Examining diverse contexts including North America, Latin America, Europe, New Zealand, and Russia, the authors employ differe

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I N T E R N AT I O N A L P E R S P E C T I V E S

Populist Discourse

Marcia Macaulay Editor

Populist Discourse International Perspectives

Editor Marcia Macaulay Glendon College York University Toronto, ON, Canada

ISBN 978-3-319-97387-6 ISBN 978-3-319-97388-3  (eBook) https://doi.org/10.1007/978-3-319-97388-3 Library of Congress Control Number: 2018949833 © The Editor(s) (if applicable) and The Author(s) 2019 This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. Cover image: © hoch2wo/Alamy Stock Vector Cover design: Tom Howey This Palgrave Macmillan imprint is published by the registered company Springer Nature Switzerland AG The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland

Contents

1 A Short Introduction to Populism 1 Marcia Macaulay 2 Representing the People: Claiming the Heartland in Scottish Election Manifestos 27 Ruth Breeze 3 Hugo Chávez’s Contemporary Latin American Populist Discourse 59 Ricardo Gualda 4 Self and Other Metaphors as Facilitating Features of Populist Style in Diplomatic Discourse: A Case Study of Obama and Putin’s Speeches 89 Liudmila Arcimavičienė 5 An Untrustworthy Entertainer: Populist Identities in the Voices of New Zealand Voters 125 Jay M. Woodhams v

vi     Contents

6 Bernie and the Donald: A Comparison of Left- and Right-Wing Populist Discourse 165 Marcia Macaulay 7 Conclusion 197 Marcia Macaulay Index 215

Notes on Contributors

Liudmila Arcimavičienė  is Associate Professor of English Linguistics at Vilnius University, Lithuania, teaching discourse analysis of media and political communication at the Department of Philology, Institute of Foreign Languages. Her research interests lie in cognitive linguistics, critical metaphor analysis and ideology in the media, conflict scenarios and populist metaphor use in political discourse. Her aim of researching metaphor is to refra