Advances in Cross-Cultural Decision Making Proceedings of the AHFE 2

This book reports on the latest advances in understanding cross-cultural decision and human cognition  with respect to various cultural constructs, such as geographical, historical, sociological, and organizational cultures. It addresses researchers,

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Mark Hoffman Editor

Advances in Cross-Cultural Decision Making Proceedings of the AHFE 2017 International Conference on Cross-Cultural Decision Making, July 17–21, 2017, The Westin Bonaventure Hotel, Los Angeles, California, USA

Advances in Intelligent Systems and Computing Volume 610

Series editor Janusz Kacprzyk, Polish Academy of Sciences, Warsaw, Poland e-mail: [email protected]

About this Series The series “Advances in Intelligent Systems and Computing” contains publications on theory, applications, and design methods of Intelligent Systems and Intelligent Computing. Virtually all disciplines such as engineering, natural sciences, computer and information science, ICT, economics, business, e-commerce, environment, healthcare, life science are covered. The list of topics spans all the areas of modern intelligent systems and computing. The publications within “Advances in Intelligent Systems and Computing” are primarily textbooks and proceedings of important conferences, symposia and congresses. They cover significant recent developments in the field, both of a foundational and applicable character. An important characteristic feature of the series is the short publication time and world-wide distribution. This permits a rapid and broad dissemination of research results.

Advisory Board Chairman Nikhil R. Pal, Indian Statistical Institute, Kolkata, India e-mail: [email protected] Members Rafael Bello Perez, Universidad Central “Marta Abreu” de Las Villas, Santa Clara, Cuba e-mail: [email protected] Emilio S. Corchado, University of Salamanca, Salamanca, Spain e-mail: [email protected] Hani Hagras, University of Essex, Colchester, UK e-mail: [email protected] László T. Kóczy, Széchenyi István University, Győr, Hungary e-mail: [email protected] Vladik Kreinovich, University of Texas at El Paso, El Paso, USA e-mail: [email protected] Chin-Teng Lin, National Chiao Tung University, Hsinchu, Taiwan e-mail: [email protected] Jie Lu, University of Technology, Sydney, Australia e-mail: [email protected] Patricia Melin, Tijuana Institute of Technology, Tijuana, Mexico e-mail: [email protected] Nadia Nedjah, State University of Rio de Janeiro, Rio de Janeiro, Brazil e-mail: [email protected] Ngoc Thanh Nguyen, Wroclaw University of Technology, Wroclaw, Poland e-mail: [email protected] Jun Wang, The Chinese University of Hong Kong, Shatin, Hong Kong e-mail: [email protected]

More information about this series at http://www.springer.com/series/11156

Mark Hoffman Editor

Advances in Cross-Cultural Decision Making Proceedings of the AHFE 2017 International Conference on Cross-Cultural Decision Making, July 17–21, 2017, The Westin Bonaventure Hotel, Los Angeles, California, USA

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Editor Mark Hoffman Advanced Technology Labs Lockheed Martin Orlando, FL USA

ISSN 2194-5357 ISSN 2194-5365 (electronic) Advances in Intelligent Systems and Computing ISBN 978-3-319-60746-7 ISBN 978-3-319-60747-4 (eBook) DOI 10.1007/978-3-319-60747-4 Library of Congress Control Number: 2017943067 © Springer Internati