Augmented Reality and Virtual Reality The Power of AR and VR for Bus
This book presents a collection of the latest research in the area of immersive technologies, presented at the International Augmented and Virtual Reality Conference 2018 in Manchester, UK, and showcases how augmented reality (AR) and virtual reality (VR)
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M. Claudia tom Dieck Timothy Jung Editors
Augmented Reality and Virtual Reality The Power of AR and VR for Business
Progress in IS
“PROGRESS in IS” encompasses the various areas of Information Systems in theory and practice, presenting cutting-edge advances in the field. It is aimed especially at researchers, doctoral students, and advanced practitioners. The series features both research monographs that make substantial contributions to our state of knowledge and handbooks and other edited volumes, in which a team of experts is organized by one or more leading authorities to write individual chapters on various aspects of the topic. “PROGRESS in IS” is edited by a global team of leading IS experts. The editorial board expressly welcomes new members to this group. Individual volumes in this series are supported by a minimum of two members of the editorial board, and a code of conduct mandatory for all members of the board ensures the quality and cutting-edge nature of the titles published under this series.
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M. Claudia tom Dieck Timothy Jung •
Editors
Augmented Reality and Virtual Reality The Power of AR and VR for Business
123
Editors M. Claudia tom Dieck Faculty of Business and Law Manchester Metropolitan University Manchester, UK
Timothy Jung Faculty of Business and Law Manchester Metropolitan University Manchester, UK
ISSN 2196-8705 ISSN 2196-8713 (electronic) Progress in IS ISBN 978-3-030-06245-3 ISBN 978-3-030-06246-0 (eBook) https://doi.org/10.1007/978-3-030-06246-0 Library of Congress Control Number: 2018965457 © Springer Nature Switzerland AG 2019 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. This Springer imprint is published by the registered company Springer Nature Switzerland AG The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland
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