Models of Scenario Building and Planning Facing Uncertainty and Comp
Models of Scenario Building and Planning offers a unique and innovative exploration of the scenario approach. The book focuses on the analysis of the competitors' behavior; the analysis of risk and uncertainty; and the link between scenarios and strategie
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Copyright material from www.palgraveconnect.com - licensed to University of Sussex - PalgraveConnect - 2015-10-27
Models of Scenario Building and Planning
10.1057/9781137293503 - Models of Scenario Building and Planning, Antonio Martelli
Bocconi on Management Series
The Bocconi on Management series addresses a broad range of contemporary and cutting-edge issues relating to the management of organizations and the environment in which they operate. Consistent with Bocconi University’s ongoing mission to link good science with practical usefulness, the series is characterized by its integration of relevance, accessibility and rigor. It showcases the work of scholars from all over the world, who have produced contributions to the advancement of knowledge building on theoretical, disciplinary, cultural or methodological traditions with the potential to improve management practice. The series is edited by the Center for Research in Organization and Management (CROMA) at Bocconi University, and is published through an agreement between Palgrave Macmillan and Bocconi University Press, an imprint of Egea. For information about submissions of book proposals or the series in general, please contact Maurizio Zollo at [email protected] or Robert Grant at [email protected].
Titles include: Massimo Amato, Luigi Doria and Luca Fantacci (editors) MONEY AND CALCULATION Economic and Sociological Perspectives Vittorio Coda ENTREPRENEURIAL VALUES AND STRATEGIC MANAGEMENT Essays in Management Theory Guido Corbetta and Carlo Salvato STRATEGIES FOR LONGEVITY IN FAMILY FIRMS A European Perspective Antonio Martelli MODELS OF SCENARIO BUILDING AND PLANNING Facing Uncertainty and Complexity Enrico Valdani and Alessandro Arbore COMPETITIVE STRATEGIES Managing the Present, Imagining the Future Steve Waddell GLOBAL ACTION NETWORKS Creating Our Future Together Bocconi on Management Series Series Standing Order ISBN 978–0–230–27766–3 You can receive future title in this series as they are published by placing a standing order. Please contact your bookseller or, in case of difficulty, write to us at the address below with your name and address, the title of the series and the ISBN quoted above. Customer Services Department, Macmillan Distribution Ltd, Houndmills, Basingstoke, Hampshire RG21 6XS, England.
10.1057/9781137293503 - Models of Scenario Building and Planning, Antonio Martelli
Copyright material from www.palgraveconnect.com - licensed to University of Sussex - PalgraveConnect - 2015-10-27
Series Editor: Robert Grant, Eni Professor of Strategic Management, Department of Management, Universita Commericiale Luigi Bocconi, ITALY.
Models of Scenario Building and Planning Antonio Martelli Bocconi University, Milan, Italy
10.1057/9781137293503 - Models of Scenario Building and Planning, Antonio Martelli
Copyright material from www.palgraveconnect.com - licensed to University of Sussex - PalgraveConnect - 2015-10-27
Facing Uncertainty and Complexity
© Antonio Martelli 2014 Foreword © Robert M. Grant 2014
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