The influence of the sugar-sweetened beverage industry on public policies in Mexico
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ORIGINAL ARTICLE
The influence of the sugar-sweetened beverage industry on public policies in Mexico Enai Ojeda1 • Christian Torres1 • A´ngela Carriedo2 • Me´lissa Mialon3 • Niyati Parekh4 • Emanuel Orozco1 Received: 4 February 2020 / Revised: 15 June 2020 / Accepted: 16 June 2020 Swiss School of Public Health (SSPH+) 2020
Abstract Objective The objective of this study was to map and describe the different corporate political activity (CPA) strategies used by the sugar-sweetened beverage (SSB) industry to influence public health policymaking geared toward decreasing the consumption of SSB in Mexico. Methods We applied an existing approach to identify and monitor the CPA of the SSB industry. A documentary analysis was conducted for two main actors in the SSB industry, for the period 2017–2019, and was triangulated with eleven semistructured interviews with key informants in public health nutrition and from the SSB industry. The information was analyzed using an existing framework for categorizing the CPA. Results Although data were found for six CPA strategies, the SSB industry mainly highlighted its economic importance and spoke openly against the 2014 SSB tax. We documented the industry’s relationships with governmental bodies and civil society actors to promote corporate social responsibility and gain public support. Conclusions The SSB industry in Mexico uses a variety of strategies, directly or through third parties, to influence public policies related to the prevention and control of obesity and non-communicable diseases. Keywords Soft drink industry Health policy Corporate political activity Non-communicable diseases
Introduction This article is part of the special issue ‘‘Market-driven forces and Public Health’’.
Electronic supplementary material The online version of this article (https://doi.org/10.1007/s00038-020-01414-2) contains supplementary material, which is available to authorized users. & Emanuel Orozco [email protected] Enai Ojeda [email protected] Christian Torres [email protected]
Extensive evidence exists at the global level regarding the relationship between the consumption of food products high in sugar, fat, and sodium, and non-communicable diseases (NCDs) such as diabetes and some types of cancer, among others (Braverman-Bronstein et al. 2019). Latin 1
Instituto Nacional de Salud Pu´blica, Av Universidad 655, Cuernavaca, Morelos, Mexico
2
World Public Health Nutrition Association, London, UK
3
University of Sa˜o Paulo, Sa˜o Paulo, Brazil
4
New York University, New York, US
´ ngela Carriedo A [email protected] Me´lissa Mialon [email protected] Niyati Parekh [email protected]
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E. Ojeda et al.
America is particularly affected by a high prevalence of NCDs associated with the consumption of ultra-processed products (Popkin 2004; PAHO 2015) Public policies have been implemented to reduce the consumption of such products and to prevent and control obesity and NCDs. Some examples are: increased taxes on sugar-
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