Sustainable Leadership for Entrepreneurs and Academics 2018 Prague I

This proceedings volume focuses on the business models and higher education schemes in various countries that drive sustainable development. Specifically, it combines different approaches to issues such as social practices, educational practices, academic

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Wadim Strielkowski Editor

Sustainable Leadership for Entrepreneurs and Academics 2018 Prague Institute for Qualification Enhancement (PRIZK) International Conference “Entrepreneurial and Sustainable Academic Leadership” (ESAL2018)

Springer Proceedings in Business and Economics

More information about this series at http://www.springer.com/series/11960

Wadim Strielkowski Editor

Sustainable Leadership for Entrepreneurs and Academics 2018 Prague Institute for Qualification Enhancement (PRIZK) International Conference “Entrepreneurial and Sustainable Academic Leadership” (ESAL2018)

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Editor Wadim Strielkowski Prague Institute for Qualification Enhancement (PRIZK) Prague, Czech Republic

ISSN 2198-7246 ISSN 2198-7254 (electronic) Springer Proceedings in Business and Economics ISBN 978-3-030-15494-3 ISBN 978-3-030-15495-0 (eBook) https://doi.org/10.1007/978-3-030-15495-0 Library of Congress Control Number: 2019933906 © Springer Nature Switzerland AG 2019 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. This Springer imprint is published by the registered company Springer Nature Switzerland AG The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland

Contents

Entrepreneurial and Sustainable Academic Leadership: An Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Wadim Strielkowski Part I

1

Leadership as a Social, Psychological, and (Pop)Cultural Phenomenon

Leadership in Social and Psychological Characteristics of Group Interactions in Management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Maksim Maramygin, Larisa Yuzvovich and Mihial Loginov

9

Segmentation of Consumers as a Leading Factor in Restaurant Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Olga Chugunova, Marina Shkolnikova and Yana Starovoytova

2