Economic Value and Revenue Management Systems An Integrated Business
Filling a gap in existing literature on revenue management systems, this book explores the use of business strategies which are specifically designed to have a positive impact on economic and financial efficiency. Focussing on services within the tourism
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Economic Value and Revenue Management Systems An Integrated Business Management Model
Economic Value and Revenue Management Systems
Alessandro Capocchi
Economic Value and Revenue Management Systems An Integrated Business Management Model
Alessandro Capocchi University of Milano-Bicocca Milan, Italy
ISBN 978-3-030-02416-1 ISBN 978-3-030-02417-8 (eBook) https://doi.org/10.1007/978-3-030-02417-8 Library of Congress Control Number: 2018964122 © The Editor(s) (if applicable) and The Author(s), under exclusive licence to Springer Nature Switzerland AG 2019 This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. This Palgrave Macmillan imprint is published by the registered company Springer Nature Switzerland AG The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland
I would like to dedicate this book to my father, Umberto (1946–2015): model, guide, and companion during many personal and professional adventures.
Preface
This book is the result of intensive research carried out over the last ten years in order to analyze and observe a complex business phenomenon in both Italian and international contexts. The last decade has seen a profound change in economic dynamics, thanks to the growing diffusion of web-based technologies. The spread of new technologies has been accompanied by the emergence of new forms of entrepreneurship, which have changed the paradigms of doing business. Today, while on the one hand the complexity of doing business has increased, on the other hand new technologies represent not only threats, but also important opportunities for all who are able to grasp them. For example, think of the potential for sharing and disseminating information via the Web; think of the new forms of access to credit and capital-raising with the use of international crowdfunding platforms. The change in economic dynami
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