Business Despite Borders Companies in the Age of Populist Anti-Globa

Globalization has been a key force in the development of business in recent decades. But with nationalism on the rise in Europe, the United States and elsewhere, the future of global trade and international business has been thrown into doubt.In this new

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Business Despite Borders Companies in the Age of Populist Anti-Globalization

Business Despite Borders

Santiago Iñiguez de Onzoño Kazuo Ichijo Editors

Business Despite Borders Companies in the Age of Populist Anti-Globalization

Editors Santiago Iñiguez de Onzoño Instituto de Empresa Madrid, Spain

Kazuo Ichijo Graduate School of International Corporate Strategy Hitotsubashi University Tokyo, Japan

ISBN 978-3-319-76305-7    ISBN 978-3-319-76306-4 (eBook) https://doi.org/10.1007/978-3-319-76306-4 Library of Congress Control Number: 2018944600 © The Editor(s) (if applicable) and The Author(s) 2018 This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors, and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. Cover illustration: petekarici/E+/Getty Printed on acid-free paper This Palgrave Macmillan imprint is published by the registered company Springer International Publishing AG part of Springer Nature. The registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland

Preface

Globalization, a process that has taken place through the economy and other areas of society across continents, has been one of the most important drivers in the development of business in recent decades. However, recent political developments in Europe, the United States and elsewhere, along with resentment toward globalization reflected, for example, in the upsurge of nationalism and populism, have raised questions about the evolution of global trade and international business. In this challenging context, innovative companies must not only find new ways to operate across borders, but they can also contribute toward improving international relations and develop new forms of valuable relationships among people from different nations and cultures: as stated elsewhere, “the best antidote to bad international politics is good business”.1 In fact, we believe that the current potential threats to globalization also