Entering the Global Arena Emerging States, Soft Power Strategies and
Set against a backdrop of concerns about the potential break-up or radical change to the global world order, this volume sets out to investigate the use of sports mega-events by a number of emerging states. Sports mega-events, it is argued, can be underst
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Entering the Global Arena Emerging States, Soft Power Strategies and Sports Mega-Events Jonathan Grix Paul Michael Brannagan · Donna Lee
Mega Event Planning Series Editor Eva Kassens-Noor Michigan State University East Lansing, MI, USA
The Mega Event Planning Pivot series will provide a global and cross- disciplinary view into the planning for the world’s largest sporting, religious, cultural, and other transformative mega events. Examples include the Olympic Games, Soccer World Cups, Rugby championships, the Commonwealth Games, the Hajj, the World Youth Day, World Expositions, and parades. This series will critically discuss, analyze, and challenge the planning for these events in light of their legacies including the built environment, political structures, socio-economic systems, societal values, personal attitudes, and cultures. More information about this series at http://www.palgrave.com/gp/series/14808
Jonathan Grix • Paul Michael Brannagan Donna Lee
Entering the Global Arena Emerging States, Soft Power Strategies and Sports Mega-Events
Jonathan Grix Business and Law Faculty Manchester Metropolitan University Manchester, UK
Paul Michael Brannagan Business and Law Faculty Manchester Metropolitan University Manchester, UK
Donna Lee Business and Law Faculty Manchester Metropolitan University Manchester, UK
Mega Event Planning ISBN 978-981-13-7951-2 ISBN 978-981-13-7952-9 (eBook) https://doi.org/10.1007/978-981-13-7952-9 © The Editor(s) (if applicable) and The Author(s) 2019 This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. Cover illustration: © nemesis2207/Fotolia.co.uk This Palgrave Pivot imprint is published by the registered company Springer Nature Singapore Pte Ltd. The registered company address is: 152 Beach Road, #21-01/04 Gateway East, Singapore 189721, Singapore
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