Pricing Digital Arts and Culture Through PWYW Strategies

Starting from empirical observations, this paper discusses the valuation problem of digital arts and culture, exploring the potentialities of value-based pricing strategies for digital arts markets by specifically examining the case of informal art market

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Mohamed Anis Bach Tobji · Rim Jallouli · Ahmed Samet · Mourad Touzani · Vasile Alecsandru Strat · Paul Pocatilu (Eds.)

Digital Economy Emerging Technologies and Business Innovation 5th International Conference on Digital Economy, ICDEc 2020 Bucharest, Romania, June 11–13, 2020 Proceedings

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Lecture Notes in Business Information Processing Series Editors Wil van der Aalst RWTH Aachen University, Aachen, Germany John Mylopoulos University of Trento, Trento, Italy Michael Rosemann Queensland University of Technology, Brisbane, QLD, Australia Michael J. Shaw University of Illinois, Urbana-Champaign, IL, USA Clemens Szyperski Microsoft Research, Redmond, WA, USA

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More information about this series at http://www.springer.com/series/7911

Mohamed Anis Bach Tobji Rim Jallouli Ahmed Samet Mourad Touzani Vasile Alecsandru Strat Paul Pocatilu (Eds.) •









Digital Economy Emerging Technologies and Business Innovation 5th International Conference on Digital Economy, ICDEc 2020 Bucharest, Romania, June 11–13, 2020 Proceedings

123

Editors Mohamed Anis Bach Tobji University of Manouba Manouba, Tunisia

Rim Jallouli University of Manouba Manouba, Tunisia

Ahmed Samet Institut National des Sciences Appliqué Strasbourg, France

Mourad Touzani NEOMA Business School Mont-Saint-Aignan, France

Vasile Alecsandru Strat Bucharest Business School Bucharest, Romania

Paul Pocatilu Bucharest University of Economic Studies Bucharest, Romania

ISSN 1865-1348 ISSN 1865-1356 (electronic) Lecture Notes in Business Information Processing ISBN 978-3-030-64641-7 ISBN 978-3-030-64642-4 (eBook) https://doi.org/10.1007/978-3-030-64642-4 © Springer Nature Switzerland AG 2020 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, expressed or implied, with respect to the material contained herein or for any errors or omissions that may have been made. The publisher remains neutral with regard to jurisdictional claims in published maps and institutional affiliations. This Springer imprint is published by the registered company Springer Nature Switzerland AG The registered company address is: Gewerbestrasse 11, 6330 Cham,