Communicating Science A Practical Guide
Have you new and interesting, or even outstanding, scientific results that you want to be recognized by your scientific colleagues, or be understood by the public? Or do you want to address decision makers to change their minds? Then, Laszlo’s Communicati
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Pierre Laszlo
Communicating Science A Practical Guide
123
Prof. Pierre Laszlo „Cloud‘s Rest“ Prades F-12320 Senergues France
DOI 10.1007/75951 ISBN-10 3-540-31919-0
Springer Berlin Heidelberg New York
ISBN-13 978-3-540-31919-1
Springer Berlin Heidelberg New York
e-ISBN 3-54031920-4 Library of Congress Control Number: 2006920778
This work is subject to copyright. All rights reserved, whether the whole or part of the materialis concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilm or in any otherway, and storage in databanks. Duplication of this publication or parts there of is permitted only under the provisions of the German Copyright Law of September, 9, 1965, in its current version, and permission for use must always be obtained from Springer-Verlag. Violations are liable for prosecution under the German Copyright Law.
Springer is a part of Springer Science + Business Media springer.com
© Springer-Verlag Berlin Heidelberg 2006 Printed in Germany
The use of general descriptive names, registered names, trademarks, etc. in this publication does not imply, even in the absence of a specific statement,that such names are exempt from there levant protective laws and regulations and there for e free for general use.
Coverdesign: design & production GmbH, Heidelberg Typesetting & Production: LE-Te X Jelonek, Schmidt & Vöckler GbR, Leipzig Printed on acid-freepaper 2/YL – 5 4 3 2 1 0
To the memory of Lewis Thomas (1913–1993), who set an example to all of us as scientist, communicator and humanist.
PREFACE
M
any years in the making, this book aims at improving the skills as communicators of my fellow-scientists. Advancement of knowledge is synonymous with diffusion of results, first within the scientific community and then to the public at large. Accordingly, the book has two main parts, corresponding to these two constituencies, with their widely different needs. A third, smaller section is devoted to informing decisionmakers. I have attempted a rather comprehensive coverage. Readers whose native language is not English – which incidentally is also my case – may find the book useful. While this is not a manual on speaking and writing English – there are plenty of those around – they may find it educative nevertheless. In the vast majority of cases, I have first-hand experience of what I write about. In addition, I have consulted a recognized expert on each topic. Each of the main parts is subdivided into two sections, Guidelines and Genres. The segments are set in alphabetical order within each of those subsections. Hence, the table of contents serves at the same time as an index. Within each segment, a few cross-references remind the reader of related subject matter in other parts of the book. Inevitably, there are repetitions, for which I apologize. A brief bibliography of some useful articles and books is provided. It is my pleasure to thank for their precious advice, which has markedly improved this manual, my frie
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