Eastern European Perspectives on the Development of Public Relations: Other Voices
The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It features six books, five of which cover continental and regional groups. This s
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DOI: 10.1057/9781137404268.0001
10.1057/9781137404268 - Eastern European Perspectives on the Development of Public Relations, Edited by Tom Watson
Copyright material from www.palgraveconnect.com - licensed to RMIT University Library - PalgraveConnect - 2014-09-07
Eastern European Perspectives on the Development of Public Relations
National Perspectives on the Development of Public Relations: Other Voices Series Editor: Tom Watson, Professor of Public Relations, The Media School, Bournemouth University, UK
The series will feature six books, five of which cover continental and regional groups including (Book 1) Asia and Australasia, (Book 2) Eastern Europe and Russia, (Book 3) Middle East and Africa, (Book 4) Latin America and Caribbean and (Book 5) Western Europe. The sixth book will have essays on new and revised historiographical and theoretical approaches. Written by leading national public relations historians and scholars, some histories of national public relations development are offered for the first time while others are reinterpreted in a more authentic style. The National Perspectives on the Development of Public Relations: Other Voices series makes a major contribution to the wider knowledge of PR’s history and aids formation of new historiographical and theoretical approaches.
Titles include: Tom Watson (editor) Eastern European Perspectives on the Development of Public Relations Other Voices Tom Watson (editor) asian Perspectives on the Development of Public Relations Other Voices
National Perspectives on the Development of Public Relations: Other Voices Series Standing Order ISBN 978–1–137–39811–6 (hardback) (outside North America only) You can receive future titles in this series as they are published by placing a standing order. Please contact your bookseller or, in case of difficulty, write to us at the address below with your name and address, the title of the series and the ISBN quoted above. Customer Services Department, Macmillan Distribution Ltd, Houndmills, Basingstoke, Hampshire RG21 6XS, England
DOI: 10.1057/9781137404268.0001
10.1057/9781137404268 - Eastern European Perspectives on the Development of Public Relations, Edited by Tom Watson
Copyright material from www.palgraveconnect.com - licensed to RMIT University Library - PalgraveConnect - 2014-09-07
The history of public relations has long been presented in a corporatist Anglo-American framework. The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic worldwide view of the history of public relations freed from those in
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