Strategy and Governance of Networks Cooperatives, Franchising, and S

The book emphasizes research in economics and management of networks as an interdisciplinary field by offering new theoretical perspectives and presenting new empirical results on strategic and governance structure issues in cooperatives, franchising netw

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George Hendrikse ¢ Mika Tuunanen Josef Windsperger ¢ Ge´ rard Cliquet (Editors)

Strategy and Governance of Networks Cooperatives, Franchising, and Strategic Alliances

Physica-Verlag A Springer Company

Editors Prof. Dr. George Hendrikse Erasmus University Rotterdam Rotterdam School of Management Burg. Oudlaan 50, Office T08-56 3062 PA Rotterdam The Netherlands [email protected]

Docent Dr. Mika Tuunanen University of Kuopio Department of Business and Management Microkatu 1F 70211 Kuopio Finland [email protected]

ISBN 978-3-7908-2057-7

Prof. Dr. Josef Windsperger University of Vienna Center of Business Studies Department of Business Administration Brünner Straße 72 1210 Vienna Austria [email protected] Prof. Dr. Ge´rard Cliquet University of Rennes 1 Institute of Management of Rennes (IAE) 11 rue Jean Mace´, CS 70803 35708 Rennes, Cedex 7 France [email protected]

e-ISBN 978-3-7908-2058-4

DOI: 10.1007/978-3-7908-2058-4 Contributions to Management Science ISSN 1431-1941 Library of Congress Control Number: 2008925044 © 2008 Physica-Verlag Heidelberg Funding from the Rotterdam School of Management, Erasmus University Rotterdam and eRNAC (eResearch Network Agricultural Cooperatives) is gratefully acknowledged. This work is subject to copyright. All rights are reserved, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilm or in any other way, and storage in data banks. Duplication of this publication or parts thereof is permitted only under the provisions of the German Copyright Law of September 9, 1965, in its current version, and permissions for use must always be obtained from Physica-Verlag. Violations are liable for prosecution under the German Copyright Law. The use of general descriptive names, registered names, trademarks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. Cover design: WMXDesign GmbH, Heidelberg Printed on acid-free paper 987654321 springer.com

Contents

Contributors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ix Introducing “Strategy and Governance of Networks” . . . . . . . . . . . . . . . . . George Hendrikse and Josef Windsperger

1

Part I Cooperatives On the Nature of a Cooperative: A System of Attributes Perspective . . . . . 13 Li Feng and George Hendrikse Determinants of Successful Cooperation in Agricultural Markets: Evidence from Producer Groups in Poland . . . . . . . . . . . . . . . . . . . . . . . . . . 27 Ilona Banaszak Innovation Processes in Cooperative Organizations: Results of a Case Study Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47 Daniel Brunner and Tim Voigt Structure and Governance of Networks: Cases of Franchising and Co-operative